Duct Tape Marketing

MARCH 26, 2025

With six startups and over $34 million in product launches under his belt, Keith brings a sharp, practical lens to how AI can be used to transform marketing and business operationsespecially for small business owners and agencies. I do think that AI is going to transform, to augment, to replace. John Jantsch (20:47.251) Sure.

Transform 58

Transform Copywriting B2C Product 58

Litmus

NOVEMBER 11, 2022

Marketers know customers don’t just crave personalized content—they expect it in the business-to-consumer (B2C) and business-to-business (B2B) brands with which they interact. . In fact: 80% of customers are more likely to make a purchase from a brand that personalizes experiences. .

CRM 109

CRM Key Performance Indicator Customer loyalty Transform 109

Customers.ai

DECEMBER 4, 2024

The segmentation capabilities have completely transformed our lead targeting,” notes a user. BlueConic helps ecommerce businesses unify customer data from multiple touchpoints and use segmentation to create hyper-personalized marketing campaigns. B2B-focused, not ideal for B2C.” Average rating: 4.3/5 Sprout Social 4.6/5

eCommerce 75

eCommerce Shoppers Price Customer Journey 75

Customers.ai

APRIL 21, 2023

Artificial intelligence (AI) is rapidly transforming the world of marketing. AI-powered tools are being used to automate tasks, personalize marketing messages, and create more effective and engaging content. As a result, AI is helping marketers reach their target audiences more effectively and efficiently.

Transform 89

Transform User-Generated Marketing Marketers 89

Martech

MAY 16, 2022

“We can scale a lot more with email marketing and with online sales, she said. Where once our new customers were coming from those in-person markets, we’ve now transitioned to online customer acquisition.” . We’ve also transitioned our acquisition model to using more paid advertising and online advertising.

Transform 101

Transform CRM Email Marketing Retail 101

Animalz blog

MARCH 27, 2025

.” Ines Lee from Ali Abdaal’s team offered a memorable metaphor: AI content today is “like a cover band that really hits all the notes perfectly, but you’re never gonna feel that element of personality, that element of jazz.” He shares examples from his time at Mutiny, including groundbreaking campaigns.

SEO 57

SEO Content Marketing Transform B2C 57

Set Up

SEPTEMBER 19, 2023

Resnick: The packaging industry arrived a little late to the digital marketing party, but it has been an exciting journey to see how it has transformed the way we do business. Historically, a traditional marketing approach was standard in the packaging space. The primary focus was shaking hands and meeting in person.

Transform 59

Transform B2C Food Direct Mail 59

Customers.ai

JANUARY 3, 2024

Aligning Sales and Marketing : Coordinating closely between sales and marketing teams to effectively convert personalized marketing efforts into successful sales outcomes. The main goal of contact-based marketing is more individualized marketing for stronger customer relationships and higher conversion rates.

CRM 99

CRM Direct Mail Customer Journey Marketing 99

Martech

AUGUST 7, 2023

When a youth sports organization faced a participation crisis, its one-person marketing department deployed martech to create a campaign raising awareness with key audience segments. While its goal is to create transformative sports experiences for all youth, those experiences are particularly important for girls and young women.

Transform 98

Transform Health Place Personalized Marketing 98