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Behind the scenes of Sprout Sessions Digital 2020: How we use social to promote digital events

Sprout Social

Of course I’m biased, since I’m organizing the event, but I think we’ve got a really standout group of speakers across B2B (GitLab, Twitter, and several agencies that do B2B work) and B2C (CLEAR, CB2, Prana, Ste. Michelle Wine Estates, and so many other superstars). We’re up to 4000 registrants and the event is more than two weeks away.

Promotion 116
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Ecommerce Tools: 19 Best Options to Drive Sales This Year

Rock Content

Successfully managing every aspect of a growing ecommerce store can be challenging. The four primary types of ecommerce are: B2B (business to business) B2C (business to consumer) C2B (consumer to business) C2C (consumer to consumer) What are the three of the most common e-commerce technologies? What are the four types of ecommerce?

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Customer success gets passionate

Martech

.” The cloud, SaaS, the subscription model — plus an environment which is making digital transformation mandatory — all come together then to support the concept of long-term customer success over transactional account management. Is there another step to be taken? Stepping up to customer love. ” A sense of community.

Customer 107
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What Qualities Should You Look for in a Marketing Automation Manager?

Adobe Experience Cloud Blog

53% of the B2B organizations and 43% of B2C and combination B2B/B2C organizations have adopted marketing automation systems.– 91% of successful users agree that marketing automation is “very important” to the success of their overall marketing.– Product or segment marketing manager. Marketing operations lead.

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A marketer’s 2022 guide to Marketo: What it does today

Martech

Marketo, which Abobe renamed Adobe Marketo Engage, primarily serves SMB to enterprise-level B2B marketers and some B2C considered-purchase marketers in a variety of industries, including technology, business services, healthcare, financial services, education, manufacturing, and telco.

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13 Fresh Ideas to Get More Content Marketing Zing From Employees

Content Marketing Institute

We’ve produced a number of these to inform future customers about what it’s like to be a researcher , sales development representative , customer success manager , etc. HANDPICKED RELATED CONTENT: 7 B2C Brands Offer Content Marketing Lessons and Inspiration. Eric Quanstrom, chief marketing officer, CIENCE.

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The Strategy Behind Building A Thriving Online Community For Your Brand

Duct Tape Marketing

3:59] Who needs to be thinking about community — B2B brands or B2C brands? [5:58] Are B2B communities B2C? If you've ever been a customer success manager, you'd be an ideal candidate because I know customer success professionals out there. In fact, that's predominantly my clients right now.

Branding 100