B2C and Telemarketing - Marketing Pro Pulse

B2B Telemarketing: What It Is and How to Do It

Lusha

NOVEMBER 18, 2024

B2B telemarketing might be the answer you’re looking for. Let’s dive into the world of B2B telemarketing and see how it can open up new chances for your company. What is B2B Telemarketing? B2B telemarketing is about using phone calls to connect with potential business clients. It can save you money.

Telemarketing

Telemarketing B2C Law Key Performance Indicator

11 Reasons Why Outbound Telemarketing Programs Fail

Marketing Insider Group

JUNE 29, 2010

The leads with the highest conversion rate and the lowest costs typically come from inbound activities like search and are then followed up and qualified by our telemarketing professionals. In this article I will summarize a whitepaper Robert wrote on the 11 reasons why outbound telemarketing fails.

Telemarketing

Telemarketing Inbound Marketing Customer loyalty Whitepaper

The future of outbound marketing in an omnichannel stack

Martech

MAY 9, 2023

The old means of direct mail and telemarketing gave way in the digital era to email marketing. Typical platforms today divide into two camps: Mass-market B2C email services providers (ESPs). B2B and high-end / high-touch B2C marketing automation platforms (MAPs). This world is changing, though, especially at the enterprise tier.

Outbound Marketing

Outbound Marketing Telemarketing B2C Direct Mail

Webinars

Neuroscience of B2B Buyer Behavior: Strategies for Influencing Buyer Choices

Unlocking the Power of Martech for the Non-Technical Marketing Leader

Prospect, Personalize, Profit: The New Way Sales & Marketing Teams Are Aligning with AI

MORE WEBINARS

5 Tips To Create A Sales Call Center That Works

Marketing Insider Group

OCTOBER 4, 2012

In this post, my man Rob Krekstein is back with 5 tips to generate sales through that most traditional of techniques, the call center… Whether you are a B2B or B2C Company, you need to understand that you are selling your products or services to People.

Telemarketing

Telemarketing B2C User-Generated Product

Need to Drive Leads? Try These Traditional Tactics Now

Marketing Insider Group

JUNE 18, 2010

Search Engine Optimization (SEO) SEO continues to provide one of the best sources of leads for both B2B and B2C companies. There are other traditional techniques that many B2B marketers can use to drive leads today such as telemarketing, blogs, and others. You want to be found when they do.

Telemarketing

Telemarketing Inbound Marketing B2C Customer loyalty

7 Tips For Successful Lead Follow-up

Marketing Insider Group

JULY 19, 2010

In my 20 years of marketing, sales and Telemarketing experience I have created many “Tele Web” programs, and here are the top reasons they succeed. Related Posts: Be A Hero: Choose Appointment Setting for Your Next Campaign 11 Reasons Why Outbound Telemarketing Programs Fail 5 Sales Closing Techniques What Is Marketing Acceleration?

Telemarketing

Telemarketing Inbound Marketing Customer loyalty Whitepaper

Be A Hero: Choose Appointment Setting for Your Next Campaign

Marketing Insider Group

OCTOBER 12, 2010

Telemarketing services are continuing to grow in popularity, due to the low cost and high ROI; however, the difficulty lies in which telemarketing tactic to utilize. The training is critical to the success as the callers must understand your offering, but this is constant amongst all telemarketing tactics. That is so true!

Telemarketing

Telemarketing Customer loyalty Marketing Mix Social Media Marketing

7 Common B2B Social Media Marketing Mistakes

Marketing Insider Group

MAY 18, 2010

Using social media as a direct response vehicle - The reason for much of the success from B2C marketers is that the majority of their products are impulse purchases (i.e. To help out my fellow B2B marketers, here is a list of 7 common mistakes that B2B marketers make when jumping feet first into social media marketing.

Social Media Marketing

Social Media Marketing B2C Telemarketing Whitepaper

Finding The Time To Tweet or Blog?

Marketing Insider Group

DECEMBER 9, 2010

Trackbacks & Pingbacks B2C Marketing Insider | TurnitOn | Turn Your Business On B2C Marketing Insider | How to Business B2C Marketing Insider Click here to cancel reply. Michael Brenner Dec 11 2010 I think you’ve nailed the point. It’s no longer optional. Thanks for the comment!

B2C

B2C Telemarketing Customer loyalty Marketing Mix

Lead Generation Programs That Work

Marketing Insider Group

JULY 15, 2010

by Michael Brenner, July 15, 2010 Related Posts: Marketing Leads: Quality Vs. Quantity 5 Steps to Achieve Lead Generation ROI 11 Reasons Why Outbound Telemarketing Programs Fail Need to Drive Leads? I will come back and update this post with the recording when it becomes available.

Telemarketing

Telemarketing Inbound Marketing B2C Customer loyalty

10 Reasons Why Mobile is Hot!

Marketing Insider Group

JUNE 22, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing Customer loyalty Inbound Marketing B2C

Augmented Reality For B2B Marketing in 2011? | B2B Marketing Insider

Marketing Insider Group

DECEMBER 21, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing Customer loyalty Marketing Marketers

Marketing Leads: Quality Vs. Quantity

Marketing Insider Group

AUGUST 12, 2010

Related Posts: The New Marketing Accountability Lead Generation Programs That Work B2B Marketing Predictions For 2011 11 Reasons Why Outbound Telemarketing Programs Fail How To Align Marketing With Sales About Michael Brenner Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP.

Telemarketing

Telemarketing Customer loyalty Marketing Marketers

The Secret To B2B Social Media?

Marketing Insider Group

DECEMBER 15, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing Marketing Mix Customer loyalty Inbound Marketing

The Future of B2B Marketing: It's Social

Marketing Insider Group

DECEMBER 7, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing Inbound Marketing Transform Customer loyalty

6 Content Marketing Tips That Drives Leads

Marketing Insider Group

JUNE 3, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Content Marketing

Content Marketing Telemarketing Inbound Marketing Customer loyalty

Social Media: The Journey Begins With You

Marketing Insider Group

JUNE 9, 2010

Essential Twitter Tips from Guy Kawasaki Top 5 Social Media Books Top 10 Common Social Media Mistakes to Avoid Author: Brian Rice *This post originally appeared on B2C Marketing Insider and was reposted with the permission of the author.

Telemarketing

Telemarketing B2C Inbound Marketing Customer loyalty

Integrating Social Media and Search

Marketing Insider Group

AUGUST 3, 2010

My sister blog B2C Marketing Insider recently ran this article called Where Search Meets Social: Integrating Social Media into Organic and Paid Search Can Generate Exponential ROI written by Kent Lewis, President and Founder of Social Media and Marketing agencies Anvil Media and Formic Media. Need to Drive Leads?

Telemarketing

Telemarketing B2C Inbound Marketing Customer loyalty

The Role of B2B Marketing

Marketing Insider Group

SEPTEMBER 2, 2010

Report: Blogs Are An Important Part Of The Marketing Mix The New Marketing Accountability 11 Reasons Why Outbound Telemarketing Programs Fail A B2B Marketing Manifesto? How has your role changed? Related Posts: Why am I in Marketing?

Telemarketing

Telemarketing Inbound Marketing Customer loyalty Marketing Mix

How Social Media Drives Better Email Results

Marketing Insider Group

JULY 6, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing Marketing Mix Customer loyalty Inbound Marketing

6 Steps to Prepare for the Mobile Revolution

Marketing Insider Group

JUNE 24, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing Customer loyalty Entertainment User-Generated

Whatever Happened To The Business Case

Marketing Insider Group

DECEMBER 14, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing Customer loyalty Inbound Marketing B2C

Top 5 Social Media Trends For The B2B Marketer

Marketing Insider Group

JULY 13, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Whitepaper

Whitepaper Telemarketing Customer loyalty Inbound Marketing

9 Essential Social Media Resources

Marketing Insider Group

AUGUST 26, 2010

Share: Read more from Social Media B2B Marketing , Social Media Click here to cancel reply. Share your thoughts, post a comment.

Telemarketing

Telemarketing B2C Inbound Marketing Customer loyalty

8 Essential Social Media Resources

Marketing Insider Group

JULY 1, 2010

Share: Read more from Social Media Social Media Campaigns 2 Comments Post a comment Jeremy Victor Jul 1 2010 excellent list Brian.

Telemarketing

Telemarketing B2C Inbound Marketing Customer loyalty

The Role of B2B Marketing

Marketing Insider Group

SEPTEMBER 2, 2010

Report: Blogs Are An Important Part Of The Marketing Mix The New Marketing Accountability 11 Reasons Why Outbound Telemarketing Programs Fail A B2B Marketing Manifesto? How has your role changed? Related Posts: Why am I in Marketing?

Telemarketing

Telemarketing Inbound Marketing Customer loyalty Marketing Mix

B2B Social Media Strategy and Executive Buy-in

Marketing Insider Group

JUNE 11, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing Customer loyalty Inbound Marketing B2C

Confessions Of A B2B Marketer

Marketing Insider Group

DECEMBER 1, 2010

I’d like to hear your comments on 2 things I think B2B marketers struggle with: Acting like a B2C marketer, and not investing in relationships with their top accounts (80/20 rule type accounts). Marketing will always need to focus on planning and strategy, almost by definition, for our companies.

Transform

Transform Whitepaper Telemarketing B2C

Tweet Chats: Organized Chaos or Untapped Marketing Opportunity

Marketing Insider Group

AUGUST 24, 2010

About Brian Rice Brian Rice is the author of B2C Marketing Insider and serves as Online Marketing Manager for SAP. Author: Brian Rice Related Posts: Integrate Social Media Into Your Marketing Mix The 4 Cs of Social Media Why Do You Tweet?

Telemarketing

Telemarketing Marketing Mix B2C Inbound Marketing

The New Marketing Accountability

Marketing Insider Group

OCTOBER 5, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

New Markets

New Markets Telemarketing Inbound Marketing Customer loyalty

Life Is Short!

Marketing Insider Group

AUGUST 19, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing Customer loyalty Inbound Marketing B2C

How to Nurture The Great Unknown Leads

Marketing Insider Group

JULY 27, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing Inbound Marketing Customer loyalty Whitepaper

The #1 Way to Improve Customer Loyalty and Satisfaction | B2B.

Marketing Insider Group

MAY 17, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Customer loyalty

Customer loyalty Customer Telemarketing Inbound Marketing

The 4 Cs of Social Media

Marketing Insider Group

SEPTEMBER 15, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Whitepaper

Whitepaper Telemarketing Customer loyalty Social Media Marketing

Social Media and The Brand

Marketing Insider Group

SEPTEMBER 9, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Branding

Branding Telemarketing Marketing Mix Customer loyalty

What Is The Future Of The Social Media Role?

Marketing Insider Group

DECEMBER 16, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing Marketing Mix Customer loyalty User-Generated

What Is The Future Of The Social Media Role?

Marketing Insider Group

DECEMBER 16, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing Marketing Mix Customer loyalty User-Generated

What Is Marketing Acceleration?

Marketing Insider Group

AUGUST 17, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing Inbound Marketing Customer loyalty Marketing Mix

The 4 Most Common Mistakes in B2B Content Marketing

Marketing Insider Group

JUNE 2, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Content Marketing

Content Marketing Manufacturing Inbound Marketing Telemarketing

The #1 Way to Improve Customer Loyalty and Satisfaction

Marketing Insider Group

MAY 17, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Customer loyalty

Customer loyalty Customer Telemarketing Inbound Marketing

Internet Trends From The Web 2.0 Summit

Marketing Insider Group

NOVEMBER 30, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing Customer loyalty User-Generated Inbound Marketing

A B2B Marketing Manifesto?

Marketing Insider Group

NOVEMBER 24, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing eBook Inbound Marketing Customer loyalty

Enjoy A Demand Funnel Cocktail

Marketing Insider Group

OCTOBER 19, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Telemarketing

Telemarketing Inbound Marketing Customer loyalty B2C

B2B Marketing Predictions For 2011

Marketing Insider Group

NOVEMBER 18, 2010

[link] #mobile #augmentedreality » RT @B2CMKTGInsider : 3 Effective Ways to Use Twitter for Business (Without Annoying People) [link] » The 7 Burning B2B Social Media Questions [link] » Tags Augmented Reality B2B Marketing B2C Marketing Blog Blogwell Brand Management Content Marketing customer Customer Satisfaction & Loyalty Digital (..)

Inbound Marketing

Inbound Marketing Customer loyalty Telemarketing Marketing

B2B Telemarketing: What It Is and How to Do It

11 Reasons Why Outbound Telemarketing Programs Fail

Webinars

Trending Sources

The future of outbound marketing in an omnichannel stack

Webinars

5 Tips To Create A Sales Call Center That Works

Need to Drive Leads? Try These Traditional Tactics Now

7 Tips For Successful Lead Follow-up

Be A Hero: Choose Appointment Setting for Your Next Campaign

7 Common B2B Social Media Marketing Mistakes

Finding The Time To Tweet or Blog?

Lead Generation Programs That Work

10 Reasons Why Mobile is Hot!

Augmented Reality For B2B Marketing in 2011? | B2B Marketing Insider

Marketing Leads: Quality Vs. Quantity

The Secret To B2B Social Media?

The Future of B2B Marketing: It's Social

6 Content Marketing Tips That Drives Leads

Social Media: The Journey Begins With You

Integrating Social Media and Search

The Role of B2B Marketing

How Social Media Drives Better Email Results

6 Steps to Prepare for the Mobile Revolution

Whatever Happened To The Business Case

Top 5 Social Media Trends For The B2B Marketer

9 Essential Social Media Resources

8 Essential Social Media Resources

The Role of B2B Marketing

B2B Social Media Strategy and Executive Buy-in

Confessions Of A B2B Marketer

Tweet Chats: Organized Chaos or Untapped Marketing Opportunity

The New Marketing Accountability

Life Is Short!

How to Nurture The Great Unknown Leads

The #1 Way to Improve Customer Loyalty and Satisfaction | B2B.

The 4 Cs of Social Media

Social Media and The Brand

What Is The Future Of The Social Media Role?

What Is The Future Of The Social Media Role?

What Is Marketing Acceleration?

The 4 Most Common Mistakes in B2B Content Marketing

The #1 Way to Improve Customer Loyalty and Satisfaction

Internet Trends From The Web 2.0 Summit

A B2B Marketing Manifesto?

Enjoy A Demand Funnel Cocktail

B2B Marketing Predictions For 2011

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