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Global Branding: What it is And How to do Global Brand Management

Rock Content

Without borders for branding, your company could reach people from many different countries and cultures. Then you need to learn more about global branding! To arrive in a new country and make your brand relevant is not exactly an easy task. But nothing that good international branding management can’t solve.

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Planning & executing social media for global brands

Sprout Social

When designing a social media strategy for a global brand, there are many things to take into consideration. Or would it be easier to manage a global account? This guide is divided into two parts: Planning : Think about your brand and the strategy you want to take. Tips for planning your global social media strategy.

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Netrush’s Joce Macdonald on the three priorities of successful ecommerce brands

Econsultancy

Joce Macdonald is Head of Growth Marketing at ecommerce accelerator Netrush, a company which provides everything from creative services to third party logistics. My day job is head of marketing at Netrush, which is a leading ecommerce accelerator that helps brands grow their sales, especially on Amazon.com.

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Once a unicorn, always a unicorn: Flock Freight’s Bob Wolfley on disruptive innovation, creativity and social careers

Sprout Social

Social media manager. Brand manager. At MeUndies, Wolfley became the company’s first Social Lead, eventually becoming Brand Manager. But across all of these career milestones and titles, a common thread emerges when it comes to Wofley’s perspective: disruption as a path to professional and brand evolution.

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All You Need To Know About Website Localization

Rock Content

For some brands, the entire global market may be the target. Here’s a brief look at why localizing is important if you’re looking to take your brand beyond the boundaries of your home base: Proper localizing helps a global brand build credibility within the desired markets. How To Get Started with Website Localization?

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The Ultimate Guide to Marketing Jobs

Hubspot Marketing

Four-year programs teach you the skills and competencies needed to join and excel in the competitive, fast-paced landscape that is the marketing world, including public speaking, creative problem-solving, logistics, sales, and analytics. Management. Brand Marketing. Psychology. Communications. Public Relations.

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Six “Killer” Tips to Bring Your Outbound Marketing Back to Life

Duct Tape Marketing

Brand your outbound marketing uniquely and creatively. A good rule of thumb in branding is that if you can paste your logo on top of someone else’s marketing piece, you don’t have a unique brand to claim. Throw the old assumptions away about how people use technology, and ask. Why waste the opportunity?