article thumbnail

Vanity Metrics: Definition & Examples for Marketing

Hootsuite

Vanity metrics in digital marketing Digital marketing encompasses a wide range of channels, including social media, email marketing, and advertising, so this is a pretty tough one to identify vanity metrics for. In some cases, vanity metrics for digital marketing could be likes; in another case, it could be page views.

article thumbnail

Avoid customer journeys becoming a bad trip – be position-less by Optimove

Martech

For the marketers, you need to be a data analyst, writer, graphic artist, email marketer, social media marketer and customer service person all at once. With today’s tech you can edge toward being a superpowered marketer – as I wrote, be position-less.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

MarTechBot update: Personas, image generation and new prompts

Martech

Visit the personas page to get select one from the list: CMO Marketing manager Marketing operations manager Lead Generation Director/Manager Email marketing expert Business analyst / analytics expert Brand manager Product manager AI expert Senior exec (CEO/CFO/COO etc) Personal coach Image generation AI generated image: The word “CREATE” (..)

Transform 104
article thumbnail

Avoid customer journeys becoming a bad trip – be position-less by Optimove

Search Engine Land

For the marketers, you need to be a data analyst, writer, graphic artist, email marketer, social media marketer and customer service person all at once. With today’s tech you can edge toward being a superpowered marketer – as I wrote, be position-less.

article thumbnail

How to Showcase Hard Skills on Your Resume [+ List of 50 Skills]

Hubspot Marketing

Email Marketing An understanding of email marketing can demonstrate your ability to design and execute effective campaigns that drive engagement and conversions. Email marketing remains a core channel for brands to reach their audience, so highlight this skill if it’s part of your background.

CRM 104
article thumbnail

The Best Marketing Jobs and Careers for You to Pursue in 2023 (BIR NNP)

Hubspot Marketing

SEO, SEM, and their ever-changing trends have become such an influential part of online marketing that people are specializing in it — and companies are hiring for it, too. Email Marketing Email as a marketing medium may seem more traditional, but email's impact is still strong.

article thumbnail

Email Deliverability Remediation: 6 Ways to Avoid Getting Burned

Litmus

It’s a checklist for deliverability success and the safeguarding of future email marketing revenue. That’s because marketers who describe their email programs as successful are more likely than less successful programs to use each of those tools and tactics. See how brands manage deliverability (and other analytics).

Analytics 116