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HubSpot Business Units vs. SyncSmart Portals: Which Multi-Brand Solution Is Right for You?

Lynton Web

Two solutions have emerged to tackle this challenge: HubSpot Business Units and SyncSmart Portals (a product built by our sister brand, SyncSmart ). While they both solve multi-brand management problems, they take fundamentally different approaches. This solution also shines in other industries.

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What Is a Product Marketing Manager? Job Description and Salary

Hubspot Marketing

Your research and development team has been working on a new product for months and putting valuable resources into its design and manufacturing. They’ve carefully researched the market and the problem they intend to solve — and now it’s time to let your product marketing manager work their magic.

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How to Nail the Art of the Brand Comeback on Social Media

Hootsuite

Lesser brand managers may have deleted the tweet when it was getting mocked. And makeup manufacturer Glossier is leading the pack. Foam dart manufacturers Nerf tried copying the @ramblingsanchez format with diminishing returns. Their TikTok expert told brands to challenge one another to a Nerf duel in the comments.

Branding 145
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The Next Era of Marketing: Hear from Seth Godin

Adobe Experience Cloud Blog

But the new kid at school isn’t a brand manager. What marketers have to understand is that mass marketing was a brilliant and important way of supporting mass manufacturing. For 100 years mass marketing sat right next to mass manufacturing. Mass manufacturing is over and mass marketing is over. But now it’s over.

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The 4 Most Common Mistakes in B2B Content Marketing

Marketing Insider Group

Manufacturers have parts suppliers and wholesalers and retailers that sit on either side of their supply chain. Are yoy selling to hammock manufacturers, then sales may say you need content on hammocks.com. Aside from the obvious issues in mistakes #1 and #2, our customers’ ecosystems our larger than our targets.

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Strategies to Solve the "Dark Hole" Reporting Problem in Multi-Brand Lead Management

Lynton Web

With brands offering everything from playground equipment to park amenities, bike racks to splash pads, their centralized marketing team struggled with routing leads to the right brands and maintaining visibility throughout the buyer's journey.

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The 5 Best Reputation Management Companies of 2020

Neil Patel

Reputation X’s confidential client list includes: Law firms Healthcare organizations Fortune 500 executives Manufacturing firms Public Relations companies. Thrive – Best for Small Business Review Management. Thrive is a full-service agency that offers reputation management and reputation repair services.