Hootsuite

APRIL 26, 2023

Having accurate, insightful information gives you the chance to deliver the best products, write the best messages, and build engagement and customer loyalty. This information can help businesses understand their overall audience demographics and brand sentiment. And that can be helpful, too.

Market Research 140

Market Research Social Media Marketing Real Estate Fashion 140

Marketing Insider Group

NOVEMBER 16, 2019

I see marketing as a conversation between a customer who has a problem that needs solving, and a business that can provide a product or service to meet that need. Remember, people prefer to buy from brands they like, know, and trust. They’ll also use the official information supplied on the brand website.

Customer 111

Customer CMO Customer Journey Marketing 111

Marketing Insider Group

OCTOBER 16, 2021

I see marketing as a conversation between a customer who has a problem that needs solving, and a business that can provide a product or service to meet that need. Remember, people prefer to buy from brands they like, know, and trust. The customer experience has always been important, of course.

Customer 81

Customer CMO Non-Profit Customer Journey 81

SmartBrief - Marketing

OCTOBER 16, 2023

This shift positions Douyin as a go-to platform for niche brands seeking increased visibility and sales in the dynamic Chinese ecommerce market. Consumers have accumulated substantial awareness and knowledge of beauty brands during the pandemic, leading to repressed demands. Recent reports from Shanghai Securities reveal a 6.1%

Retail 52

Retail eCommerce Fashion Health 52

SmartBrief - Marketing

OCTOBER 16, 2023

This shift positions Douyin as a go-to platform for niche brands seeking increased visibility and sales in the dynamic Chinese ecommerce market. Consumers have accumulated substantial awareness and knowledge of beauty brands during the pandemic, leading to repressed demands. Recent reports from Shanghai Securities reveal a 6.1%

Retail 52

Retail eCommerce Fashion Health 52

Econsultancy

DECEMBER 13, 2021

In fact, 20% of budgets are spent on newspapers, magazines and OOH – well above the 13% budget ringfenced for these formats by the average brand. billion, as brands battle it out with their headline Christmas ads. This trend varies in strength across different verticals. UK advertisers set to spend record £7.9

Advertisers 52

Advertisers Advertising Retail Shoppers 52

Set Up

SEPTEMBER 17, 2024

With economic uncertainty, shifting consumer expectations, and evolving digital trends (AI, anyone?), One thing is certain: demonstrating the ROI from marketing efforts is crucial for brands to stay competitive. Personalized content is a driver of customer loyalty and engagement.

CMO 59

CMO Energy Whitepaper Thought Leadership 59