Martech

FEBRUARY 4, 2022

NFTs using blockchain technology have caught fire in the last year, inspiring big brands like Taco Bell and Burger King. Read more: How marketers will use blockchain technology and NFTs in 2022. Luxury brand Balmain recently teamed up with Mattel’s iconic Barbie to promote a new clothing line and to auction off Balmain x Barbie NFTs.

Branding 130

Branding Fashion New Technology CRM 130

Hubspot Marketing

MAY 14, 2019

Affiliate marketing is when an online retailer rewards a website with a commission for each customer they refer through their promotion of one of the online retailers’ products. Brand Marketing. Campus Marketing. Campus marketing is hiring college students to become campus ambassadors for your brand.

Stealth Marketing 145

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 145

Adobe Experience Cloud Blog

JANUARY 21, 2016

As we know, marketing communications can be a noisy space—people are inundated with thousands of marketing messages every day and the only way to break through the noise is to have a relevant, personalized conversation. Stacy Milman, Partner Marketing. What this means for you: Yes, we’ve heard this before.

Thought Leadership 91

Thought Leadership Direct Mail Customer Journey Marketing 91

CXL

JUNE 2, 2022

If leads-based B2B marketing is fishing with a net, ABM is using a harpoon. In this article, we’ll break down nine account-based marketing case studies from brands that hit and exceeded their business goals with ABM strategies and tactics. UviaUs designed, constructed, and sent BillingTree branded lockboxes to target accounts.

Direct Mail 87

Direct Mail Transform Marketing Marketers 87