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But a delayed package or inaccurate delivery data could drive a loyal customer to abandon your brand. With the right tools and strategies, companies can keep deliveries accurate and on-time, keep their customers happy, and position themselves for growth in a digital-first economy. Order management systems must be built to scale.
important”> Product Category Share of US DigitalBuyers (who made a purchase in the past month) Clothing 67.1% of internet users worldwide aged 16 to 64 make an online purchase each week ( DataReportal ) On average, annual spending per online shopper worldwide reached $1,109 in 2023. billion 37.9% billion 38.0%
Customer experience is your customer’s perceptions of his or her relationship with your brand. These perceptions result from the collection of their interactions with your brand’s touch points during the customer lifecycle. Shoppers use an average of 10.4 It’s part of their brand experience – both with you and their community.
Their research shows that shoppers’ online shopping behavior was mainly influenced by making retail purchases or ordering food online. It’s obvious that digital shopping is here to stay (which accelerated during the pandemic). But it will take a little more for your brand to stay relevant in a shopper’s wallet.
Brand marketers are facing new challenges in 2023. As economic uncertainty impacts how consumers shop, brands and retailers must find ways to reach them wherever they are and direct them to the offers and content that will inspire conversion. This eBook examines how marketers can more efficiently identify and capture online shoppers.
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