Branding, Direct Marketing and Shopper Market

Marketing Agency Matchmaking: What Clients Crave in Agency Partnerships

Set Up

JANUARY 21, 2025

Read more - The Breakup Blueprint: Fixing Agency-Client Relationships Before They Fail + The Truth About Agency Breakups: What Clients + Agencies Really Think In 2024, more than half of Clients prioritized branding/identity and/or social media help from an Agency partner - a slight increase in both areas over 2023.

Shopper Market

Shopper Market PR Shoppers Transform

Which Agency Services Are Clients Using the Most?

Set Up

APRIL 16, 2024

Why is video so appealing to brands? Brands are able to showcase their personality in a way static ads and content can’t get across. Also, video allows brands to be more informal, allowing content to be made cheaper and faster. Direct Marketing/Email/CRM (This was more of a priority compared to other years.

Gen Z

Gen Z Millennials Shopper Market Shoppers

Marketing Pro Pulse

Marketing Agency Matchmaking: What Clients Crave in Agency Partnerships

Which Agency Services Are Clients Using the Most?

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