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5 behavioral strategies to make your content more engaging

Search Engine Land

If your storytelling is boosted with energy because of your passion and excitement for a topic, you will likely transfer this feeling onto the reader. Build a relationship with your audience, be memorable Every interaction your brand has with a user is a significant opportunity to build on that relationship.

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Best Colors for Branding and Marketing: Are You Using the Right Colors?

Neil Patel

Colors C hange B rand P erception There’s a reason top brands choose a color scheme, publish brand guidelines, and work tirelessly to make sure their design is consistent across all their communication channels. Color changes how we perceive brands. It’s a fact we see played out in daily life as well.

Branding 110
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Input Bias and How to Compete When the Best Marketer Is AI, What We Know From Psychology

Hubspot Marketing

While in some cases, there is a direct relationship between how much time and energy is put into a project, in other cases there is not. Thats why we love to hear or read about the hard work that powers our favorite brands. Nancy Harhut describes this bias neatly in her book Using Behavioural Science in Marketing.

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120 Presentation Topic Ideas Help You Hook Your Audience

Hubspot Marketing

Their body language oozes energy and excitement. The latest fitness trends of 2023 Life on social media vs. real life: How to keep yourself sane Water scarcity and conservation Renewable and sustainable energy sources: Are we ready? Energy and excitement can be quite contagious. The audience will feel it and invigorate.