Branding Gen Z Global Marketing 
Hubspot Marketing
JANUARY 31, 2024
They might seem silly on the surface but– when timed right– jumping on the right meme can mean marketing magic. Case in point: The Gen Z caviar bump. A TikTok trend that’s helping brands tap a $465 million global market. And it's definitely not being ignored by restaurants, luxury brands, and even… Pringles?
Hubspot Marketing
JULY 30, 2023
Let’s face it - social media marketing in 2023 is harder than ever. Making good content isn’t even half the battle for brands today. Marketers also need to share it across a bunch of different apps and tweak it to fit the aesthetic and tone of each platform. Brands with an engaged social media community will win audiences.
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Hubspot Marketing
OCTOBER 30, 2022
In fact, in our most recent research, nearly 80% of marketers say their industry changed more in the past three years than in the last 50. And, it's up to brands to keep up. To help you answer that and other burning questions, we surveyed 1,200+ global B2B and B2C marketers on their goals, challenges, and strategies.
Hubspot Marketing
DECEMBER 12, 2024
Overall, content can drive brand awareness and build trust with your audience but digital content management comes with a wealth of operational benefits that analog mediums dont. Canva Design School [Resource Center] Canva does so many things right with its marketing, and its digital content is no exception.
Sprout Social
MARCH 26, 2025
Is your brand struggling to get the traction you expected from your social media strategy? After that, the quality of your brands content and how you engage with followers are what makes businesses stand out to consumers on social media. Now, let’s take a look at the general data first before we jump into the specifics.
Sprout Social
JUNE 15, 2021
Overall, the majority of businesses see social as a top of funnel game, with 65% of marketers citing increasing brand awareness as their top business goal. Sixty-three percent of consumers say they have purchased a product from social media, with Gen Z being most likely to do so. Download the Report Today.
Martech
SEPTEMBER 30, 2022
A tough market and continually changing global demands mean that brands need to get more creative and think outside the box to stand out from the 1000s of marketing communications customers receive daily. consumers want to engage with brands that are setting new standards in meeting their expectations.”
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