Martech

OCTOBER 16, 2024

As a reader of the MarTech website and newsletter and an attendee at the MarTech Conference, you’re part of a community of marketers created by Third Door Media, the company that built and continues to invest in MarTech and its sibling brands Search Engine Land and SMX. Today, our company takes another step in its maturation.

Law 131

Law Education Digital Marketing SEO 131

Sprout Social

FEBRUARY 7, 2024

These tools help companies understand what their competitors are doing by tracking their marketing activities, interactions and overall performance. For example, a healthy food brand might identify a rising interest in keto diets and find that none of its competitors are offering keto products.

Price 128

Price Marketers Marketing Analytics 128

Bannerflow

NOVEMBER 24, 2020

We spoke to Mads Cramer, Global Head of Brand, Content and Design at Saxo Bank about how he and his team have found success within display advertising. How have your digital marketing processes changed? There we call ourselves Saxo Markets and are an online broker. The same goes for our branding and translations as well.

Transform 98

Transform Advertising Advertisers Finance 98

Bannerflow

FEBRUARY 16, 2021

We spoke to Performance Marketing Manager at Grupo MásMóvil Daniel Domingo about how his team creates and manages display advertising. And why Bannerflow’s production automation features make it so useful to telecom marketing teams. In fact, we aim for all our display campaigns to convert – and not just be focused on branding.

Product 87

Product Customer Transform Advertising 87

Bannerflow

JULY 30, 2021

Yet, what are the strategies that can help your brand move ahead of the competition? In this article we suggest the following strategies to help your brand create its best ever entertainment focused display ads: Increase consistent ad production via automation. Find your best performing with creative optimisation tools.

Entertainment 98

Entertainment Advertising Advertisers Management 98

Bannerflow

JULY 30, 2020

All the martech you need to level-up your marketing team. The impact of branding and moment marketing on sales. Examples of great creative-data-driven marketing. In-house marketing and return on investment. In-house marketing is arguably one of the cornerstones of pairing creativity and data to increase ROI.

Shoppers 98

Shoppers Non-Profit Marketers Marketing 98