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There are a lot of marketing podcasts out there, so how do you know which ones to listen to? Here are 10 — listed in alphabetical order — that cover everything from content from AI to marketingethics and more. These are some of the questions that Mikhail Myzgin explores in his podcast, “Ethics in Marketing.”
Predictive Analytics Predictive analytics allows marketers to anticipate customer behavior and tailor communications accordingly. By analyzing extensive datasets, AI can identify patterns in user behavior, such as purchase frequency and product preferences, to enhance marketingstrategies.
Consider this geotargeted Uber ad for arriving tourists: Geotargeted ads may be useful when you want to: Boost foot traffic: Brands can send mobile ads, coupons, or notifications to attract customers to their brick-and-mortar locations. Benefits of Geofencing Marketing. Boost Brand Awareness. Why were they drawn to your brand?
Social media is an ever-evolving world, and so should your brand’s social media marketingstrategy. To support you in making a strong strategy, here’s a blog about the refined and evolved social media best practices. This will help you understand the market and what works and what does not.
All you have to do is click here: LISTEN NOW TO EPISODE 269 Community members featured in this show: Chad Parizman Mary Kathryn Johnson Brian Piper Howard Fields Scott Scowcroft PepperBrooks Resources mentioned in this show: Reid Hoffman’s free book on AI The Stupidity of AI Belonging to the Brand: Why Community is the Last Great MarketingStrategy (..)
Content marketingstrategy is notoriously complex for the uninitiated. 43% of businesses don’t have a documented content strategy – and they perform less well than brands that do have one. What is a content marketing agency? They’ll also: Create content marketing campaigns.
When most people think of advertising, they think of massive campaigns by brands like Nike, Microsoft, or Starbucks. Most of all, those brands pull customers in and leave a lasting impression. If that’s your idea of marketing, as a small business, it can be a bit overwhelming.
Mark is the author of some of the world’s bestselling marketing books, a college educator, and an advisor to many of the world’s largest brands. Your conference guests will buzz about his insights long after your event! Contact Mark to have him bring a fun, meaningful, and memorable presentation to your company event or conference.
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