Martech

SEPTEMBER 7, 2021

Program the ad buys to follow the online buyer around the web, wherever they go. Wouldn’t it be easier to just talk to the online buyer? We take all the data we have from the interaction with the brand to understand intent.”. Read next: You smiled, so we think you’ll like this product.

Product 86

Product Online Buyers Shoppers Customer Journey 86

Neil Patel

NOVEMBER 23, 2020

And as people stay home more, the desire for self-care products, including skincare, continues to expand. This may make it the perfect time for brands to take a hard look at their skincare marketing strategies and seize on this growth. That helped her products appear more often and higher up in searches.

Gen Z 138

Gen Z Branding Marketers Marketing 138

Sprout Social

SEPTEMBER 21, 2022

With m-commerce on the rise, there are hundreds of specialized shopping apps for buying virtually any kind of product—from clothing and electronics to cars and houses. In this post, we’ve listed some of the best shopping apps to help you save time, find the right products and services, and snag the best deals.

Shoppers 127

Shoppers Retail Finance Shipping 127

Hubspot Marketing

JUNE 17, 2020

In 2019, there were 263 million digital buyers in the U.S. million online buyers. Google shopping ads, the ads that appear on the search engine results page when someone is searching for a product, can be confusing to set up. However, it's important to note that you can't choose which keywords your product shows up for.

Price 145

Price Online Buyers Digital Buyers Shipping 145

Marketing Insider Group

APRIL 4, 2024

You should also share links to your website and products, but don’t overload customers with direct ads. Too much self-promotion makes your social media account less valuable and helpful to buyers. A recommended ratio is 80/20 – 80% topical industry news and 20% plugging your site and products.

eCommerce 62

eCommerce Marketing Strategy Marketers Marketing 62

Search Engine Land

NOVEMBER 3, 2022

To find the best deals, users will often search for keyword combinations that include [brand name] or [product], plus the words: deals, discounts, or promos. Using Google Trends’ historical findings, it is possible to find out what choices are popular in certain product categories. Implement a custom 404 error page.

SEO 102

SEO PR Gen Z eCommerce 102

Search Engine Land

APRIL 7, 2023

Do a quick Google search and you’ll find a wealth of reviews, comparisons, best-of lists, worst-of lists, and “this product changed my life” content. The demand is huge, no matter what kind of product we’re talking about. State the practical facts (introduce the product/your review outcome) First things first.

Shoppers 97

Shoppers Online Buyers Price Product 97