Buffer Marketing

DECEMBER 11, 2024

The right music can make a brand feel more professional and trustworthy, or help a creator's content feel more authentic and relatable. Then, discover 15 of the best places to find music for your YouTube videos — with options for every budget. That’s where this guide comes in.

Price 21

Price Fashion Energy Place 21

Hubspot Marketing

JANUARY 8, 2025

The first place a potential customer may hear about your brand could be from your social media, a passing ad, or even a friends recommendation. And if youre one of the lucky ones, they may even seek out your brand's landing page looking for more. Easy, right? You got them on your website, they're sure to buy now!

Price 109

Price User-Generated Finance eCommerce 109

Hubspot Marketing

NOVEMBER 13, 2024

Brands in ecommerce have the wonderful advantage of having access to a broader number of consumers than their local counterparts. Consumers, no matter their identity, are looking for an answer to this fundamental question: is this brand for people like me? Signals That Tell Ecommerce Customers a Brand Is for Them 1.

eCommerce 127

eCommerce Retail Food Price 127

Hootsuite

OCTOBER 16, 2024

Why every TikTok marketer needs an analytics tool A TikTok analytics tool lets you discover what’s working and what’s not , so you can refine your strategy on both macro and micro levels, and drive results for your brand or business. The leading tools can help you answer questions like: What were our top posts on TikTok this year?

Analytics 105

Analytics Price PR Management 105

Hubspot Marketing

FEBRUARY 10, 2025

When you hear the word influencer, its not uncommon to think beauty bloggers and Instagram models, but the professional space is also ripe with impactful voices that can help B2B brands build brand awareness, boost engagement, earn trust, and ultimately close more business. But where do you find them and get them on board?

Influencer Marketing 115

Influencer Marketing Branding B2C Marketing 115

Martech

AUGUST 26, 2024

These days, marketers are emboldened just as buyers are demanding to place orders through their mobile phones. They’re using chatbots for top-of-funnel conversations, digital tools for custom price quotes, marketplaces for placing orders—the list goes on and on.

eCommerce 134

eCommerce Direct Mail B2C Marketing 134

Martech

OCTOBER 22, 2024

Features include low code setup for branded storefronts and tools to manage products and prices. Management of products, orders, customers, pricing and promotions in one place. The new offering is available immediately but only to customers in the United States. Why we care.

eCommerce 115

eCommerce Transform CRM Price 115

Sprout Social

FEBRUARY 11, 2025

Is receiving brand love like celebrating Valentines Day in primary school? One-by-one, wed drop off the Valentines, gently placing them into shoe boxes decorated with glitter, stickers and feathers. For marketers, brand love leads to the same delighted feelings, but on an even deeper level. What is brand love?

Branding 80

Branding Health Education User-Generated 80

Martech

OCTOBER 2, 2024

Some of the new tools have generative AI creative capabilities, allowing brands to create and improve visual assets. For instance, a product image with a blank or single-color background can be enhanced with relevant “lifestyle” imagery that places the product shot in context. Promotions.

Shoppers 119

Shoppers User-Generated Price Promotion 119

Buffer Marketing

OCTOBER 2, 2024

TL;DR: The 7 best competitor analysis tools (and their alternatives) Best competitor analysis tools Best for Free plan/trial Pricing Key features Alternatives vidIQ YouTube competitive analysis Free plan available for up to 3 competitors. Price : Plans start at €16.58/month. Pricing starts at $4.50/month. Starts at $139.95/month

Price 116

Price Key Performance Indicator SEO Analytics 116

SocialPilot

FEBRUARY 28, 2025

If youre looking for a way to boost your online reputation, get more reviews, and manage customer interactions all in one place, Birdeye might already be on your radar. The platform works wonderfully well for local businesses, multi-location brands, and large enterprises looking to maintain a strong online presence. Lets dive in!

Price 45

Price Non-Profit User-Generated Management 45

Hootsuite

NOVEMBER 28, 2024

It’s a visual search engine, productivity tool, and e-commerce powerhouse for brands of all sizes. pic.twitter.com/mQ1l5jbaJm — Stallion Stats (@MegansStats) April 10, 2024 The question is, should your brand tap into Pinterest’s unwavering potential in 2025? Why is Pinterest a valuable platform for brands? The strategy?

Gen Z 112

Gen Z Affiliate Marketing Fashion Social Media Marketing 112

Hubspot Marketing

SEPTEMBER 12, 2024

So instead of fighting for attention in crowded channels, you’re placing your brand in front of people when they’re most receptive and primed to pay close attention. In fact, one of HubSpot’s most successful ad campaigns for both brand awareness and conversion came from testing WiFi ads on airplanes.

Advertising 117

Advertising Advertisers Transform CMO 117

Hubspot Marketing

JULY 29, 2024

With AI becoming so entrenched in marketing, I became curious about its use in one of the most defining aspects of marketing—brand logos! Adobe Express Logo Maker (BETA) Price: Free, but you must sign up for Adobe Express to download the logo. Designs AI Price: $49 to download the logo or $19 monthly for a Designs AI subscription.

User-Generated 114

User-Generated Price Branding Customer 114

SmartBrief - Marketing

JULY 30, 2024

Since the company’s IPO in March, its stock price has gone in the opposite direction everyone anticipated — up, up, up. So why are brands and marketers still not sold? While brands assume some risk when joining the platform, the upside far outweighs the risk. Many marketers still consider Reddit an enigma.

PR 130

PR Marketing Marketers Industry Insights 130

Hubspot Marketing

JULY 10, 2024

Good Pricing When it comes to pricing, you should make sure the features and benefits you receive from the rank tracking tool can justify the price. What matters is getting the most bang for your buck, and it’s possible multiple companies may offer very similar solutions at significantly different price points.

Price 135

Price SEO User-Generated Management 135

Hubspot Marketing

JULY 29, 2024

For someone like me, who typically has dozens of tabs open when researching a single topic, this feature would keep all my research in one place. I have already started using this in place of my usual relentless Google searching. Pricing Standard plan: Free Professional plan: $20/month 2.

Price 135

Price User-Generated Place Product 135

Buffer Marketing

AUGUST 21, 2024

1: Meta’s social media marketing course Best course for beginners seeking to receive professional training Price : Free. But if you’re at the beginner level or someone who’s just got their foot in social media from another career, Meta’s course is the perfect place to begin. You can learn at your own pace.

Social Media Marketing 115

Social Media Marketing Copywriting Price Marketing 115

Backlinko

DECEMBER 19, 2024

Youve come to the right place. Pricing You can try Organic Research (with limited access) when you sign up for a free Semrush account. Pricing Keyword Gap is a part of Semrushs suite of SEO tools, and you can try it out with a free plan. Pricing You can use Serpstats free seven-day trial to test out the software.

Price 101

Price Non-Profit Advertising Advertisers 101

Martech

FEBRUARY 26, 2025

Many advertisers fail to add a block list or select only a few brand-safe websites on which their ads should appear. No one wants their ads to appear next to content that clashes with their brand or values. To demonstrate your brands value, you need to reveal more upfront. Im not a big fan of the LinkedIn Audience Network (LAN).

Education 115

Education Advertising Advertisers Price 115

Hubspot Marketing

NOVEMBER 1, 2024

Dollar Shave Club, Blue Apron, and Glossier are all well-known brands built on the business model and considered masterclasses in marketing — let alone D2C marketing. Many D2C brands are digital or ecommerce -focused, so they thrived in this climate. Speaking of which … Lower Costs By cutting out the “middlemen,” D2C brands save money.

Manufacturing 128

Manufacturing B2C Non-Profit eCommerce 128

Hubspot Marketing

SEPTEMBER 6, 2024

The time saved using AI software can be better used elsewhere, like interacting with customers and creating a personal relationship with your brand. Pricing: You can try Content Hub for free. Pricing: Octane AI starts at $50 a month for 200 engagements. Pricing: You can try SearchIQ for free. Churn management.

eCommerce 101

eCommerce Price Transform CRM 101

Buffer Marketing

FEBRUARY 18, 2025

" So, why are conferences on our radar in the first place? Great speaker lineups: Think industry leaders and innovators across tech, branding, and the creator economy. Networking lounges and interactive sessions provide opportunities to meet brand partners and other creators.

Social Media Marketing 108

Social Media Marketing Price Energy Influencer Marketing 108

SocialPilot

MARCH 6, 2025

BrightLocal makes it easy to turn happy customers into brand advocates. It pulls in reviews from over 80 sitesGoogle, Facebook, Yelp, TripAdvisor, and more so multi-location businesses can monitor all their feedback in one place instead of hopping between platforms. Jimit Bagadiya Mar 6, 2025 12 Mins. Its seamless. And the best part?

Price 45

Price Non-Profit User-Generated SEO 45

Hubspot Marketing

JULY 12, 2024

out of 5 Price: Pricing only available through demo Free trial: No 2. out of 5 Price: Starts at free, paid plans start at $19/mo. Their pro tier even offers branded iOS and Android apps, which make it easy to get a service-based business off the ground. out of 5 Price: The Community plan starts at $41/mo.

Management 105

Management CRM Price Analytics 105

Hubspot Marketing

OCTOBER 18, 2024

Event marketing is planning and executing an event with the goal of promoting a brand and its products and services. Events are opportunities for building brand awareness, engaging target audiences including new and existing customers, and generating leads. Venues in major markets have a price tag to match.

Event Marketing 131

Event Marketing Food Direct Mail Entertainment 131

Buffer Marketing

DECEMBER 5, 2024

Buffer creates downloadable custom reports for you — and you can even add your branding. Great for sharing with CEO's and brand sponsors.    Price : Starts at $6 per month; 14-day free trial Get started with Buffer As an agency, we've been able to scale up and double our size.

Analytics 106

Analytics Price Social Media Marketing Key Performance Indicator 106

Buffer Marketing

OCTOBER 28, 2024

After 12 years of marketing for bootstrapped brands, I've learned that you don't need to spend a fortune on fancy digital marketing tools to see results. Enter: this handy, comprehensive list of 29 essential digital marketing tools that help growing brands succeed — many of which I’ve used as a professional marketer.

Digital Marketing 105

Digital Marketing Price User-Generated Affiliate Marketing 105

Hubspot Marketing

NOVEMBER 19, 2024

The product or service is therefore straightforward: Here’s the car with certain features and the price. You’ll also see researchers place greater weight on responses based on a respondent’s influence over a final decision. She’s the CEO of Boldthink , a brand consultancy. What’s more, employees began advocating for the brand.

Market Research 122

Market Research B2C Marketing Marketers 122

Jeff Bullas

FEBRUARY 28, 2023

Why should you start a blog in the first place? Step 1 – Find your passion and write a mission statement Your passion closely aligns to your “why” for starting a blog in the first place. Step 3 – Develop a memorable brand I wanted to stand out, so I got a friend to create a caricature of my head… How will you stand out?

Price 324

Price Place Education Branding 324

Martech

AUGUST 1, 2024

But as we dive into generative AI tools like ChatGPT, it doesn’t take long to realize AI can yield lackluster results, inconsistent and off-brand content and campaigns that feel average. Customers can place their orders even without entering the restaurant. But the words in your emails reflect your brand’s identity.

Email Marketing 131

Email Marketing Food Marketing Marketers 131

Martech

JANUARY 29, 2025

A valued customer drives a brands success through purchases and deeper engagement and loyalty. They: Show loyalty , repeatedly choosing the brand over competitors and prioritizing quality and service over price. Advocate , promoting the brand through word-of-mouth and reviews. What is a volume customer?

Customer 99

Customer Price Customer Acquisition Customer loyalty 99

SmartBrief - Marketing

AUGUST 14, 2024

In addition, retail and brand loyalty are at risk as parents place a priority on value and convenience in order to balance their budgets. Two-thirds of parents will shift brands if their preferred brand is too expensive, and half will shop for private labels over name brands. Despite only 12.5%

Retail 105

Retail Shoppers Marketing Marketers 105

SocialPilot

JANUARY 6, 2025

Ensure a Consistent Brand Voice Every response you send to a customers review reflects your brand. These simple variations can also dilute your brands voice and create a diverse customer experience that might ultimately hurt your online reputation. This may make it a non-feasible option for several businesses.

CRM 110

CRM Management User-Generated Price 110

Hubspot Marketing

OCTOBER 14, 2024

It started in the '60s with just four Ps — Product, Price, Place, and Promotion — but as businesses and markets became more complex, it expanded to include People, Process, and Physical Evidence. Price: Figure out how much you’re going to charge. Place: Where are you going to sell it? Traditional Marketing Models 1.

Price 118

Price Marketing Marketers User-Generated 118

Hubspot Marketing

MARCH 24, 2025

Brands like Amazon, YouTube, and Spotify all use similar agents to personalize user experience. Dynamic Pricing Models Hotels, ride-hailing apps, and airlines all have one thing in common: Surge pricing powered by AI agents. If I order a ride at 2 a.m.

Health 74

Health User-Generated Price Manufacturing 74

Backlinko

NOVEMBER 22, 2024

For example, you can test whether adding a brand name in the meta description increases your click-through rate (CTR). Brands like Meta, Rackspace, and Adobe use BrightEdge to support their marketing teams in scaling content creation. Allowing you to track performance across channels in one place. Request a demo to learn more.

SEO 91

SEO Price User-Generated Analytics 91