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Your Comprehensive Marketing Ops Career Guide for 2025

The Marketing Operations Leader

Build your personal brand as an industry expert. Succession Planning: Develop a pipeline of future leaders by mentoring senior managers and high-potential team members. Consider apps like Yelp or Google Places. Lead conversations about technology investment.

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Why Building An Audience-First Communications Strategy is Key

Litmus

What won’t lead to strong results: placing more emphasis on the channel than the specific audiences receiving the message. That’s why a brand can never fully capitalize on the power of email without an equally powerful audience-first communications strategy. “A What happens today. And how confused would those customers have been?

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3 free social media campaign templates you can use right now—and why you need one

Sprout Social

Templates establish a predetermined set of details needed to successfully plan and launch a campaign, reducing the chance of repeat questions and confusion. Social campaign management today can be an arduous process for social media managers without the proper infrastructure in place. They provide a source of truth.

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Seasonal PPC: Your guide to boosting holiday ad performance

Search Engine Land

Understanding seasonality is your ticket to being in the right place, at the right time, with the right message. This is a great time to test new strategies, build brand awareness or target niche markets without breaking the bank. But get it right, and you’ll ride the seasonal waves to PPC success.

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Best HR Software

Neil Patel

You’ve come to the right place. Your HR team and employees will like having access to everything from a single place. It’s common for HCM tools to have features for onboarding, performance management, salary planning, training, succession planning, benefits administration, and more. Automation. HRMS Software.

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20 Snapchat Demographics That Matter to Marketers in 2022

Hootsuite

Developing a successful plan for your brand requires knowing a lot about your audience, and that includes which social platforms they use, and how, and why. So if your brand targets Gen Z audiences, Snapchat should definitely be on your radar. Snapchat ads have the potential to reach 9% of the world’s population.

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How to Develop a Content Strategy in 7 Steps: A Start-to-Finish Guide

Hubspot Marketing

In this post, we'll dive into what content strategy is, why your business needs a content marketing plan, and what steps you need to take to create your strategy. Say your business goals include increasing brand awareness. Or perhaps you have a unique brand voice that makes you stand out from your competitors.

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