Hootsuite

MAY 9, 2023

Social media for real estate is an essential tool for promoting listings, generating leads, and building a long-lasting brand. Still, when it comes to marketing real estate on social media , there are certain strategies and tactics that can maximize the reach of your message. More faces at your open house?

Real Estate 94

Real Estate Social Media Marketing Marketing Marketers 94

Hootsuite

JUNE 27, 2023

Realtors just need to invest in real estate social media automation to make it happen. In this blog, we’ll cover the benefits of social media automation for real estate agents. Bonus: Get a free social media strategy template designed specifically for real estate agents, brokers, and marketers.

Real Estate 90

Real Estate Social Media Marketing Analytics Thought Leadership 90

Sprout Social

DECEMBER 14, 2022

The metaverse is the new internet frontier and popular brands are taking advantage of this evolving technology. In this article, we’ll discuss how top brands are approaching metaverse brand activations and industries making the largest strides. Metaverse brand activations: What they look like today. Real estate.

Real Estate 124

Real Estate Branding Fashion Food 124

Hubspot Marketing

JULY 10, 2023

All that is crucial to creating high-quality content, but there is one more thing creators need — a personal brand. How do you create a content creator brand audiences can trust? We will explore what a personal brand is, why it's essential, and how to create a content creator brand. What is a personal brand?

Branding 132

Branding Real Estate Education Thought Leadership 132

Search Engine Land

JULY 26, 2024

Over time, blogs enhance brand awareness, attract qualified leads and ultimately strengthen the bottom line. Blogging is far from dead and has never been more vital for brands and business leaders. Kohl’s and many other brands do the same. Blogs build trust gradually, contrary to what shady marketers claim.

Branding 109

Branding Whitepaper Real Estate Key Performance Indicator 109

Marketing Insider Group

SEPTEMBER 29, 2020

Adventure travel company Intrepid Travel uses its blog, The Journal , to publish real travel accounts from previous customers, “listicle” style posts (“The top 10 destinations you should visit in 2021” is sure to be a favorite on social media”), and ideas for eco-friendly and more sustainable travel. Four Seasons Magazine.

Content Marketing 145

Content Marketing Branding Pharmaceutical Real Estate 145

Hubspot Marketing

AUGUST 30, 2022

Created for women by women, this podcast is an extension of the Clever Girl Finance brand, which is personal finance media and education platform in the U.S. They tackle debt management, tax hacks, passive income streams, real estate, free travel, and more. Best For Real Estate Investors: On the Market.

Finance 28

Finance Real Estate Health Education 28

Adobe Experience Cloud Blog

APRIL 9, 2020

Right now, there’s one thing brands and businesses need to be saying: . If you need any more proof that now, more than ever, people really do care about how you talk and what you say, this special edition of Edelman’s Trust Barometer finds that customers expect brands and businesses to change the record. But it’s become inexcusable.

Real Estate 170

Real Estate Thought Leadership Shipping Retail 170

Sprout Social

NOVEMBER 10, 2022

Your profile bio is prime real estate for building credibility and optimizing your searchability across platforms. It can be tricky to convey your brand’s personality and communicate a clear reason for people to follow or buy from you in an extremely limited character count. Make your brand easier to find (via search).

Branding 100

Branding Real Estate Customer loyalty Communications 100

Sprout Social

JUNE 27, 2022

This new opportunity has revolutionized how B2C brands interact with their customers. Quite a few brands are trying to answer that question for themselves. If you’re still skeptical, here are the top three reasons your brand can benefit from a TikTok business strategy: It’s a powerful awareness driver. Try stuff,” says Bosché.

Branding 141

Branding B2C Real Estate User-Generated 141

Sprout Social

JANUARY 25, 2023

3 frameworks to spot the big picture for your brand By learning simple, strategic frameworks, you can start thinking through the trends that could define your company’s future and give you a leg up on areas and conversations to research. Certainly, nobody in 1985 could have predicted the future of Apple.

Branding 125

Branding Real Estate Law Finance 125

Neil Patel

JUNE 28, 2021

Do you remember when only celebrities and major companies had personal brands? You only need to do a quick Google search to see that ordinary people from all over the world are using new personal branding tools, particularly social media, to craft personal brands that attract countless people to their websites and social media accounts.

Branding 145

Branding Finance Real Estate Energy 145

Buffer Marketing

MARCH 9, 2023

If you’re looking to grow your career, make connections with people in your industry, and build a personal brand, you should be on LinkedIn. In this article, I will walk through three steps to use LinkedIn to build your personal brand with advice from me and others who have found success using it.

Branding 134

Branding Real Estate Thought Leadership Place 134

Sprout Social

JANUARY 19, 2023

And successful campaigns across several industries from fashion to real estate have shown how valuable the metaverse can be. According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse.

Branding 126

Branding Real Estate User-Generated Communications 126

Search Engine Land

OCTOBER 24, 2023

Patrick Stox, Ahrefs product advisor, technical SEO and brand ambassador, first noticed that sponsored posts have started appearing where the third and fifth organic positions normally run. However, this is potentially more bad news for SEOs as Google continues its ongoing trend of removing and minimizing organic search real estate.

Real Estate 139

Real Estate SEO Advertisers Advertising 139

Hubspot Marketing

MAY 27, 2022

Done right, however, ad targeting has the potential to attract new customers, help retain existing ones and boost your brand profile. Brands have a host of options when it comes to publishing targeted ads. Brands are only charged when someone clicks through on your link. Here’s how. Where Can You Publish Targeted Ads?

Advertising 143

Advertising Advertisers Real Estate Customer 143

Search Engine Land

APRIL 15, 2024

Brand mentions are crucial in shaping brand presence and perception across the search universe. This article explores the growing relationship between brand mentions and their significance in developing share of search and boosting brand search. We will also: Dive into the nuances of brand mentions.

Branding 99

Branding Manufacturing Real Estate PR 99

Search Engine Land

SEPTEMBER 17, 2024

Digital PR and content distribution For many brands, Google is the primary platform for their content distribution. I’m sure you already have a shortlist of resources, but you can supplement that by setting up alerts for mentions of competing brands and seeing who’s writing or talking about them. Adding trust signals in the SERP.

SEO 98

SEO Real Estate PR Influencer Marketing 98

Search Engine Land

FEBRUARY 20, 2024

Defining an SEO strategy to capture SERP real estate is increasingly complex due to recent additions like SGE, rich snippets, and other features. Surprisingly, video search optimization, a method to dominate real estate, remains underutilized.

Real Estate 121

Real Estate SEO Branding Place 121

Sprout Social

JULY 14, 2022

Or is it something brands can genuinely take advantage of? Major companies and startups alike are becoming early adopters, collaborating with metaverse companies to create branded activations and more. Users will buy real estate , sell and own goods , host parties, educate scholars and even get married.

Branding 128

Branding Fashion Gen Z User-Generated 128

Buffer Marketing

MAY 28, 2024

  Ten months ago, I launched my sixth company, Robin House , which fractionalizes property investments into thousands of shares, empowering everyday individuals to invest in real estate with as little as $100.  For example, one of our customers was part of an investment club, and he invited us to talk to them.

Real Estate 112

Real Estate Promotion Education Customer 112

Search Engine Land

JULY 11, 2024

AI Overviews real estate shrinks. For education queries, AI Overviews dropped from 26% to 13%. For entertainment queries, AI Overviews fell from 14% to nearly 0%. For ecommerce queries, AI Overviews decreased from 26% to 9%. AI Overviews take up less pixel space on top of Google’s search results than ever.

Real Estate 113

Real Estate Entertainment eCommerce User-Generated 113

Search Engine Land

JUNE 22, 2023

People do business with brands they know, like and trust. While the studies referenced in this article focus primarily on real estate brands, this information will help location-based businesses.) (While the studies referenced in this article focus primarily on real estate brands, this information will help location-based businesses.)

Real Estate 93

Real Estate SEO CRM Price 93

Search Engine Land

MARCH 13, 2024

Align with your brand and expertise: Choose topics that align with your brand values, expertise and industry niche. You have been hired by a local real estate agent to improve the SEO of their website. You have been hired by a local real estate agent to improve the SEO of their website.

Real Estate 98

Real Estate SEO User-Generated Promotion 98

Litmus

AUGUST 24, 2021

That’s valuable real estate you can use to convince subscribers that opening your emails is worthwhile. Here’s how some of them look like in Gmail: How other brands are using this hack. Check out some more examples of other brands successfully using this hack to optimize their preview text: Does it impact email deliverability?

Real Estate 144

Real Estate Email Marketing Branding Management 144

Neil Patel

MAY 19, 2021

Here’s how to shift your keyword strategy to answer users’ queries, position your brand as the go-to expert, and find phrases with high purchase intent. ” This change in search is causing Google to change how it displays answers, and it’s creating new, valuable SEO real estate opportunities. Position #0.

Real Estate 139

Real Estate SEO Digital Marketing Place 139

Adobe Experience Cloud Blog

MAY 12, 2020

Marketing, businesses, and brands have been turned upside down, and we are now experiencing the new reality. The most important services, such as medicine, have been forced into digital, and if you’ve learned to trust a doctor online you might find it easier to trust a retailer, a real-estate agent, or a bank. .

Real Estate 159

Real Estate Thought Leadership Fashion Energy 159

Neil Patel

SEPTEMBER 29, 2020

In fact, around nine in ten consumers say they will buy from a brand that they follow on social media. We’ve worked with huge global brands on their audience targeting, messaging and creative across multiple social channels. They’ve worked with major brands, such as Victoria’s Secret, Aston Martin, Baidu and Match.com.

Social Media Marketing 143

Social Media Marketing Real Estate Gen Z B2C 143

Hootsuite

OCTOBER 26, 2023

One of the most exciting things about creating content for social media (aside from, you know, connecting with your audience, creating a community, building your brand, and all that good stuff)? That precious real estate is limited, so use this link strategically. That’s right — making money from that content.

Branding 102

Branding Affiliate Marketing Real Estate Promotion 102

Neil Patel

SEPTEMBER 8, 2021

B2B brands are finding huge success in the digital marketplace industry and everyone wants a piece of the pie. In this blog, we’ll explore some of the best niche marketplaces for B2B brands and share insights into how you can increase conversions on these platforms. Kitmondo allows brands to buy and sell used machinery online.

Real Estate 136

Real Estate Manufacturing Millennials Shipping 136

Neil Patel

MARCH 11, 2021

While the right backlinks can grow your Google rankings, revenue, and brand , the wrong ones can get your site penalized. In the image above, 704 sites are linking to Nerd Fitness through branded anchor text (nerd fitness). When you are building an external link, you should use your brand name with other keyword variations.

Real Estate 144

Real Estate PR Social Media Marketing User-Generated 144

Search Engine Land

OCTOBER 13, 2023

Amazon’s Brand Analytics and Ad platform provide ecommerce businesses with a flywheel to constantly improve products and make great marketing decisions. Dig deeper: Maximizing brand impact with Amazon’s video advertising: A comprehensive guide 4. Your ecommerce brand can own the entire SERP if it wants to.

eCommerce 129

eCommerce Real Estate Advertising Advertisers 129

Search Engine Land

OCTOBER 24, 2023

AI can inform and assist, but human creativity, expertise and skill sets are necessary to add the voice and trust of your brand. Success lies in the fusion of AI and human expertise throughout any content creation process,” he said. About the data.

Real Estate 120

Real Estate Manufacturing Retail Education 120

Search Engine Land

JANUARY 31, 2024

Your brand/business could potentially be losing out on ways to reach your audience – on TikTok, Google, or both. Especially now, where it seems Google is giving TikTok videos some prominent SERP real estate. Many people have been having a semantic debate over whether TikTok technically is a “search engine.”

Gen Z 107

Gen Z Real Estate PR Promotion 107

Martech

FEBRUARY 23, 2022

Generally speaking, “Metaverse” can mean any number of ways that brands provide VR or interactive 3D-image experiences. With all these different virtual experiences, and many more on the horizon, the association with Facebook might not help an early adopter brand. Metaverses and other virtual experiences. Trusting the metaverse.

Real Estate 145

Real Estate Retail CMO Marketing 145

Hubspot Marketing

MAY 30, 2023

AI Applications in Customer Service As with sales, AI is used in customer service to improve the customer experience and ensure customers can always find the information they need to have a delightful experience with their favorite brands. AI in Real Estate Real estate agents often use AI to analyze the housing market.

Real Estate 126

Real Estate Manufacturing Transform Finance 126

Search Engine Land

JUNE 17, 2024

Reddit said that 2 in 3 users would purchase a product after seeing an ad on the platform, indicating it is a key platform during the consumer buying journey for product/brand decisions. 47% of Reddit screenviews happen on conversation pages, making it a prime advertising real estate. Why it matters. Why we care. By the numbers.

Real Estate 92

Real Estate Advertising Advertisers Branding 92