Martech

JULY 15, 2024

For this prompt, try selecting the CMO persona. There are many possibilities, depending on the human user’s industry and main objectives: Before we start, in addition to your other context, you are the CMO for a national hotel chain. Context) You are the CMO for a national hotel chain. Tone) Please keep responses simple.

Customer Acquisition 111

Customer Acquisition Customer CMO Key Performance Indicator 111

Marketing Insider Group

SEPTEMBER 2, 2020

To overcome this hurdle, CMOs shouldn’t focus on engagement, brand awareness, or sessions, but instead, embrace financial terms and metrics like: ROI. Customer lifetime value. Customer acquisition cost. CMOs need reliable data to approach marketing with a customer-first mindset. Net present value.

CMO 145

CMO Finance Key Performance Indicator Transform 145

Martech

JUNE 24, 2024

For this prompt, try selecting the CMO persona. There are many possibilities, depending on the human user’s industry and main objectives: Before we start, in addition to your other context, you are CMO for a national hotel chain. MarTechBot now has 10+ personas to provide more targeted responses. Tone) Please keep responses simple.

Transform 106

Transform CMO Key Performance Indicator Customer loyalty 106

Litmus

AUGUST 3, 2021

in 2021 , their lowest level in the history of Gartner’s CMO Spend Survey. A recent Gartner survey illustrates the current state of play, finding that marketing budgets as a percentage of revenue have fallen from 11% in 2020 to 6.4%

Marketing Mix 98

Marketing Mix Customer Acquisition Customer loyalty CMO 98

OnDemand CMO

DECEMBER 19, 2023

This raises the crucial question: What is the optimal balance between acquisition and retention marketing efforts? Customer acquisition costs (CAC) and customer retention costs (CRC) can vary significantly across different industries and businesses.

Customer Acquisition 68

Customer Acquisition Customer loyalty Marketing Marketers 68

Marketing Insider Group

AUGUST 10, 2010

You know that Social Media is Not a Strategy where the author comments: it’s not that companies tweet or post photos to flickr that is behind their success; it’s the fact that these efforts further their overall strategy of content creation, customer acquisition, and product positioning. OK, but WHY.

Marketing Strategy 73

Marketing Strategy Telemarketing Customer loyalty Marketing 73

Marketing Insider Group

AUGUST 10, 2010

You know that Social Media is Not a Strategy where the author comments: it’s not that companies tweet or post photos to flickr that is behind their success; it’s the fact that these efforts further their overall strategy of content creation, customer acquisition, and product positioning. OK, but WHY.

Marketing Strategy 68

Marketing Strategy Telemarketing Customer loyalty Marketing 68