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CMO Confessions Ep. 39: Deb Wolf of Integrate

On24- CMO Confessions

We’re back with another episode of CMO Confessions, our B2B podcast with the top leaders in marketing and sales today. Today’s CMO Confessions features Deb Wolf, Chief Marketing Officer at Integrate. Welcome to another installment of CMO Confessions! The Career Path to CMO. Marketing to Marketers.

CMO 52
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CMO Confessions Ep. 35: Jon Russo of B2B Fusion

On24- CMO Confessions

We’re back with another episode of CMO Confessions, our B2B podcast with the top leaders in marketing and sales today. Today’s CMO Confessions features Jon Russo, CMO and Founder of B2B Fusion. As always, you can find the full episode of CMO Confessions on Podbean here an edited transcript of our conversation below.

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What is the Average Website Lifespan? 10 Factors In Website Longevity

Orbit Media Studios

Your business and industry can be shaped by many factors– new technology, changing best practices, current events, market trends, etc. Editor’s note: This content was originally written by Andy Crestodina, co-founder and CMO of Orbit Media, and updated by Mackenzie Pelletier , an SEO copywriter at Orbit Media.

CMO 114
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How to Support Sales as a Marketer in a Changing Environment

Pam Didner

VP of Marketing or CMO. Roles based on your marketing functions: Email Marketing. Event Marketing. Digital Marketing. Content Marketing. Brand Marketing. Marketing Operations. Co-marketing or Partner Marketing. Event Marketing. Social Media.

CRM 103
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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

Meet Our Millennials serves the triple purpose of empowering employees, attracting new talent, and humanizing the brand for consumers. Under the leadership of CMO Karen Walker, Cisco brought on 200 content marketers back in 2015 and they haven’t looked back. In the B2C sector, content marketing is just as important.

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The Best Marketing Conferences of 2020

Marketing Insider Group

Don’t forget to block out some time for one or two of the many marketing conferences that are scheduled for next year. There are literally dozens of marketing conferences coming up over the next 12 months in the US alone, not to mention the rest of the world (you can see my 2019 list to see how the selection compares with last year’s.).

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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Marketing budgets now equate to just 6.4% Gartner’s annual CMO Spend Survey , published in July 2021, has found global marketing budgets now equate to just 6.4% of organisations reported cuts to their events marketing budgets in Q2, with just 3.6% of revenue. Drilling down, a net balance of -76.6%