Duct Tape Marketing

JUNE 13, 2024

She leads the marketing team at Clutch, the leading global marketplace for business service providers since 2022. She focuses on building a multidisciplinary marketing team to drive growth for both buyers and vendors. I need product marketing agency that's going to help me position my brand. So Katie, welcome to the show.

CMO 82

CMO Transform Price Digital Marketing 82

CXL

MAY 27, 2022

Demand generation managers are technically part of the marketing department. They typically report to a CMO, VP of Marketing, or director of demand generation and work to plan, build, and execute marketing programs. Measure, analyze, and report on campaign performance and provide strategic direction based on analysis.

Management 79

Management User-Generated Inbound Marketing CRM 79

Unbounce

OCTOBER 20, 2023

And when your CMO or CEO has a “big idea” Weʼve all been there. Segment your customers and traffic sources If you have different types of customers, build a landing page for each segment and drive traffic via separate sources. This will allow you to measure your most effective market segmentation.

Whitepaper 105

Whitepaper eBook Promotion Communications 105

Duct Tape Marketing

AUGUST 22, 2024

Are You Ready to Be a Fractional CMO? written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I do a solo show exploring the misconceptions surrounding the role of the Fractional CMO.

CMO 82

CMO Customer Journey Transform User-Generated 82

Duct Tape Marketing

AUGUST 22, 2024

Are You Ready to Be a Fractional CMO? written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I do a solo show exploring the misconceptions surrounding the role of the Fractional CMO.

CMO 61

CMO Customer Journey Transform User-Generated 61