How Would You Answer “Why Does Most Marketing Stink?”
Marketing Insider Group
NOVEMBER 14, 2013
Two-Thirds of us are on the “Do Not Call List” to avoid telemarketing – Tweet This! Recent eye-tracking studies show 18-34 year-old millennials do not look at banners on the web pages they visit - Tweet This! GE’s CMO Beth Comstock was one of the speakers at the ANA event supporting this approach.
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