CMO Place Real Estate 
Martech
SEPTEMBER 2, 2021
While the squeeze was felt across all industries, Gartner notes the possibility that, with the increasing importance of digital engagement, budget might have been moved from the CMO to the Chief Digital Officer, for example, rather than simply cut. CMOs are having to square the circle this year. Why we care.
SocialPilot
JANUARY 27, 2025
A well-designed strategy makes sure your social media presence complements your overall business goalsnot just a place to share holiday pictures. You can use tools like SocialPilot to easily get all of this data in one place. a CMO, IT manager, or procurement officer). For example, who is engaging with your posts on LinkedIn?
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Martech
SEPTEMBER 3, 2021
One year ago, based on its “CMO Spend Survey 2020-2021,” Gartner predicted that marketing technology would see increased spend even as other functions were cut back. Surprisingly, analytics found itself in fourth place in budget allocation across marketing programs and operations. hardly indicates strong growth). Read more here.
Marketing Insider Group
SEPTEMBER 17, 2024
However, when the right offer hits us at the right time (and right place), we are very receptive. When I listened to Tariq Shaukat, CMO of Caesars Entertainment, deliver a talk recently on customer loyalty, he explained the importance of transparency and respect for the customer in terms of how the data gathered is used to market to them.
Unbounce
APRIL 2, 2019
Multiple CTAs all go to the same place. Poor page speed can cancel out any conversions you hoped to gain by including a video in the first place. The full-sized page features an auto-play video in place of the hero shot and dynamic buttons overlaid on the sample videos. Build credibility with trusted brand logos.
Sprout Social
JUNE 27, 2022
Polished video production has its time and place, but research shows that consumers enjoy the quick and scrappy approach just as well. ad There’s no way I could survive the corporate world without having everything I could ever possibly need in one place – thanks @Paycom #corporate #9to5. ? Our CMO approved.
AWeber
MARCH 13, 2024
Your Instagram profile is prime real estate, but have you ever wondered whether you’re making the most of the links in your bio? Dorktales Storytime Podcast prioritizes conversions and engagement by placing an email subscribe form at the top of its landing page, followed by engaging link options such as“Take Our Listener Survey!”
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