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Why traditional marketing systems can’t keep up with AI and what to do about it

Martech

Marketing teams’ focus shifts toward managing automation streams, streamlining processes and running tests to deliver faster results and improved outcomes. Coordination with data teams, quality teams and marketing ethics/policy teams has become the norm. When marketers approve that strategy, AI executes it.

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Top Trends in the Future of Email Marketing AI for 2025

Vertical Response

Utilizing AI to personalize both text and visual elements, marketers create compelling digital experiences that resonate deeply with their audience. Predictive Analytics Predictive analytics allows marketers to anticipate customer behavior and tailor communications accordingly.

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Direct Response Marketing Guide: Top Strategies, Techniques, and KPIs

Customers.ai

They offer advanced targeting options and interactive formats to capture the attention of a diverse audience, enabling marketers to craft personalized and visually engaging ads. Email Campaigns: Email remains a powerful tool for direct response marketing, allowing for personalized, timely communication.