Martech

JULY 24, 2024

Open, Gauff was already on the radar as a sports and fashion ambassador for GenZ. (In Listen to the fans and expand the conversation Marketers should also consider how sports activations invite fans to share more about themselves. And not just through likes, but there are a lot of fans creating their own content.”

Gen Z 114

Gen Z Fashion Entertainment Marketers 114

Martech

MARCH 30, 2023

The key to any conversation is at least two people engaging in a substantive back and forth. Marketing is the same. At the core of all good marketing is a great conversation. Yet, too much of the marketing we see today talks at people. That’s not a conversation. Marketing is not advertising.

Gen Z 129

Gen Z Marketers Marketing User-Generated 129

Digital Marketer

JUNE 7, 2023

Build Your Social Media Strategy for Ecommerce After you’ve set your goals, build a comprehensive ecommerce social media marketing strategy that helps you achieve them. Are they millennials or Gen Z? These insights will help you create relevant content, campaigns, and offers. What do they like and dislike?

eCommerce 85

eCommerce Gen Z Millennials Social Media Marketing 85

Marketing Insider Group

FEBRUARY 5, 2024

At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. Covering everything from the nitty-gritty of content marketing to the expansive world of digital ads, these stats are your compass to navigate the marketing seas.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

CXL

MAY 27, 2022

The podcast is just one part of their content marketing strategy. It positions them as an authoritative market leader that provides helpful, actionable advice, fueling future demand for their product. Take Ross Simmonds , Founder and CEO of Foundation Marketing. Take this post on content creation lessons, for example.

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89