Hootsuite

MARCH 23, 2023

It seems like AI copywriting tools are everywhere, from content generators to ecommerce chatbots. But like most tools, AI copywriters are only as powerful as the person using them. Besides knowing how to use it, you need to know when to use AI copywriting and when it’s best to use your team’s real human brains.

Copywriting 144

Copywriting User-Generated Price eCommerce 144

Neil Patel

MAY 14, 2021

Copywriting is hard. Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Let me introduce you to how it works and how it could transform your marketing strategy. How are companies using AI copywriting?

Copywriting 143

Copywriting Price Transform SEO 143

Hubspot Marketing

JUNE 6, 2022

A 2022 State of Content Marketing report by SEMrush revealed that 40% of brands surveyed say they outsource copywriting. If you fall in the 60% and want to improve your copywriting skills, we’re here to help. It feels purposeless — and that’s the exact opposite of what marketing is meant to accomplish.

Copywriting 138

Copywriting Inbound Marketing SEO Product 138

Marketing Insider Group

AUGUST 9, 2021

A copywriting service can feel like a nice-to-have luxury. Anyone can write content, right? A copywriting service for B2B companies is one of the most worthwhile investments you can make for your business. In today’s digital world, B2B copywriting isn’t a luxury, it’s an essential. Quick Takeaways. Quick Learners.

Copywriting 144

Copywriting Finance Law B2C 144

CopyBlogger

SEPTEMBER 1, 2022

A few basic questions can help you start learning how to be a copywriter: Are your readers doing what you. The post How to Be a Copywriter (The Brilliantly Sneaky Trick You Must Learn) appeared first on Copyblogger. Continue Reading.

Copywriting 143

Copywriting Content Marketing Marketing Marketers 143

Neil Patel

MARCH 30, 2021

One of the biggest challenges that bloggers and content marketers face is writing content that’s optimized for search engines, yet will also appeal to people. If you want to build your blog audience , you’re going to have to get smarter with your content. The principal way to accomplish this is SEO copywriting.

Copywriting 144

Copywriting SEO User-Generated Branding 144

Search Engine Journal

JANUARY 13, 2022

SEO copywriting doesn’t end after the content is published. The post 17 SEO Copywriting Tips To Help Your Rankings appeared first on Search Engine Journal. Read on to discover how to help your site rank before, during, and after writing.

Copywriting 143

Copywriting SEO Content Marketing Marketing 143

Search Engine Journal

AUGUST 9, 2021

Search engine optimization copywriting is a step-by-step process. This guide takes you through each phase of SEO copywriting. The post SEO Copywriting: The Complete Guide appeared first on Search Engine Journal.

Copywriting 127

Copywriting SEO Content Marketing Marketing 127

Buffer Marketing

AUGUST 21, 2024

Social media marketing is more complicated than ever. You need a proper strategy , content creation skills, copywriting formulas in your back pocket, and a knack for tying it all together.  Here are the top 12 courses to improve your social media marketing skills. Paid plan costs $50/month. The playbook contains 26.5

Social Media Marketing 114

Social Media Marketing Copywriting Price Marketing 114

Marketing Insider Group

JANUARY 29, 2024

Today, we’re sharing our top tips on ChatGPT copywriting prompts to get those precise, useful responses. We’re about to unveil how to make AI work for you, turning it into a powerful ally in your content marketing strategy. Keyword Research and Idea Generation As marketers, we know the power of the right keywords.

Copywriting 123

Copywriting User-Generated SEO Market Trends 123

CopyBlogger

JUNE 9, 2022

The post Subheadings: The Deceptively Simple Trick to Effective Copywriting appeared first on Copyblogger. Subheadings are your next lesson after you’ve studied how to write headlines. When you’re aiming to keep your reader’s attention, Continue Reading.

Copywriting 121

Copywriting Content Marketing Marketing Marketers 121

Marketing Insider Group

JUNE 2, 2021

Content marketing is one of the fastest-growing professions in the business world today. This beginners’ course in content marketing will take you from the bare basics to having marketable skills that can help you command a better salary or grow your business. Why Should I Learn Content Marketing?

Content Marketing 145

Content Marketing Copywriting Marketing Marketers 145

Search Engine Journal

OCTOBER 30, 2020

The post 7 Effective Productivity Hacks to Combat Crappy Copywriting via @ronlieback appeared first on Search Engine Journal. The number one reason for disengaging copy? A lack of productivity. Here are seven tips to help deliver quality copy on various writing projects.

Copywriting 129

Copywriting Product Education Content Marketing 129

CopyBlogger

DECEMBER 8, 2022

Does content marketing mastery mean you’re the best all around? The best copywriter, the best graphic designer, the best blogger? The post 5 Keys to Content Marketing Mastery in 2023 appeared first on Copyblogger. Continue Reading.

Content Marketing 141

Content Marketing Copywriting Marketing Marketers 141

Martech

DECEMBER 20, 2024

Takeaway Format your content like a map: clear paths, signposts (headings) and rest stops (breaks in text) to guide readers through. Dig deeper: Beyond the funnel: A new approach to content marketing 3. Its not clear who its for The problem Generic content doesnt resonate because it doesnt speak to anyone specifically.

Manufacturing 119

Manufacturing Copywriting Education Content Marketing 119

Search Engine Journal

APRIL 18, 2022

You work hard at crafting just the right message – don't sabotage your best efforts with these common copywriting mistakes. The post 10 Copywriting Mistakes That Dilute & Weaken Your Messaging appeared first on Search Engine Journal.

Copywriting 119

Copywriting Content Marketing Marketing Marketers 119

Search Engine Journal

MARCH 9, 2021

Content alone won’t help you build long-lasting customer relationships. The post Perfecting Your Brand’s Tone of Voice for SEO Copywriting via @JuliaEMcCoy appeared first on Search Engine Journal. It’s your tone of voice that makes all the difference. Learn how to hone it here.

Copywriting 116

Copywriting SEO Customer Content Marketing 116

Marketing Insider Group

AUGUST 17, 2020

There’s a lot of confusion surrounding the cost of content marketing today. Each business’s content marketing costs will depend on how developed their existing content strategy is, what the content should achieve and whether an in-house team or outsourcing is a better fit. What Are Your Content Goals?

Content Marketing 144

Content Marketing Whitepaper eBook Price 144

Orbit Media Studios

DECEMBER 17, 2024

By Andy Crestodina I recently led a full-day workshop at the MarketingProfs B2B Forum called AI for B2B Content and Lead Generation during which I shared dozens of AI methods and prompts for content marketing, SEO and lead generation, Marketing Profs, as usual, wanted to max out the awesomeness levels, so they asked me to create a workbook.

Thought Leadership 117

Thought Leadership Copywriting SEO Marketing 117

Martech

APRIL 1, 2025

Look for agencies with expertise in branding, UX, SEO, copywriting and development. Work with an agency partner If you lack in-house expertise, an agency can help you build a website that aligns with your brand and drives results. When choosing an agency: Review portfolios to ensure relevant industry experience.

Transform 129

Transform SEO Copywriting User-Generated 129

Martech

JANUARY 27, 2025

Because if you think about that in software, imagine that in content creation and ads in and copywriting, where the model can sit there and just chug along and say, okay, I’m going to think through how I’m going to do this.” “That changes pretty much everything.

Copywriting 117

Copywriting Marketing Marketers Price 117

Martech

MARCH 22, 2024

AI tools and large language models (LLMs) are changing the content marketing process, impacting how we conceive, produce and distribute content. Below, I delve into the content marketing lifecycle to show how content teams are incorporating generative AI at different stages.

Transform 122

Transform Content Marketing Marketing Marketers 122

Search Engine Journal

APRIL 5, 2022

The post 9 Amazon Copywriting Tips For Higher-Converting Titles & Bullets appeared first on Search Engine Journal. How can you make your Amazon listings stand out? Check out these 9 tips on crafting better titles and bullets for these lower-funnel ecommerce searchers.

Copywriting 100

Copywriting eCommerce Content Marketing Marketing 100

Marketing Insider Group

AUGUST 12, 2020

I’m a big believer in making the content you publish the hub around which your content marketing strategy revolves. However, to rock content marketing in today’s omni-channel world, social media plays a key supporting role. Here’s how: Align Your Social and Content Strategies with Your Brand.

Marketing Strategy 145

Marketing Strategy Content Marketing Gen Z Whitepaper 145

Orbit Media Studios

JANUARY 8, 2025

” Joel Klettke, Business Casual Copywriting “Try to choose testimonials that go beyond a platitude, like “They’re great!” Joel Klettke, Business Casual Copywriting “Consider testing headlines that include How such as How to get X result, how X client achieved Y result, etc. Yes, please!

Copywriting 111

Copywriting Transform SEO Place 111

Rock Content

DECEMBER 11, 2020

You work a lot every day to achieve the best results with Content Marketing. You can get some by following the best Content Marketing blogs on the internet. Content Marketing Institute. The CMI was founded by none other than Joe Pulizzi, one of the creators of Content Marketing itself.

Content Marketing 124

Content Marketing Transform Marketing Marketers 124

Buffer Marketing

SEPTEMBER 30, 2024

Copywriters call it a 'hook,' and learning how to write social media hooks can be the difference between your followers scrolling past your post or stopping in their tracks to see what you have to say. As a copywriter, crafting engaging hooks is part of my job, but I don’t just save them for client work.

Copywriting 129

Copywriting Energy Retail Analytics 129

Animalz blog

MAY 15, 2023

You and I are at the dawn of a new era in content marketing: the age of generative AI. How much should we rely on AI-generated content? In a post-ChatGPT world, how will content creation change? Wordtune helps you spice up existing content in seconds flat. What are the risks and benefits?

Content Marketing 145

Content Marketing Thought Leadership User-Generated SEO 145

Martech

JANUARY 17, 2025

Without these three elements, your sales and marketing teams fail to establish trust and credibility, and they wont win the sale. Unfortunately, data shows that one of every two sales and marketing teams is striking out. Dig deeper: Are these email subject lines deceptive, clever copywriting or bad data at work?

Transform 128

Transform Manufacturing Copywriting Law 128

Jeff Bullas

DECEMBER 27, 2022

Picking an industry also helps refine your SaaS content marketing and makes it more effective. Also, think about where your market is at in the buyer journey. A common mistake made by copywriters and content creators is drafting the content they want to feature rather than the content their audiences want to read.

SEO 275

SEO Copywriting Law Communications 275

Marketing Insider Group

DECEMBER 5, 2022

Have you considered neuro copywriting? At Marketing Insider Group, we use neuro copywriting to achieve an average 138% increase in traffic for our clients. As content marketing experts, it’s our job to find out-of-the-box ways to help our clients accomplish their goals. Key Takeaways . Neuro-what?

Copywriting 143

Copywriting SEO Content Marketing Communications 143

Hubspot Marketing

APRIL 8, 2025

That said, Id argue that most content marketing is a long game, too. Conversely, if they are recommending a brand and didnt disclose that theyre a rep, it would definitely reduce my trust, shares Grace Fortune , a copywriter who primarily uses Reddit for personal interests and voice of customer research. And Im not alone.

Gen Z 101

Gen Z Copywriting Real Estate Marketing 101

Hubspot Marketing

NOVEMBER 5, 2024

In B2B sales, though, the target audience is a wide range of people, from the CEO to the director of marketing to the content marketing manager. Messaging and Marketing How you market your products or services also varies slightly depending on your market. Account-based marketing.

B2C 128

B2C Millennials Customer Journey User-Generated 128

Hubspot Marketing

APRIL 8, 2025

That said, Id argue that most content marketing is a long game, too. Conversely, if they are recommending a brand and didnt disclose that theyre a rep, it would definitely reduce my trust, shares Grace Fortune , a copywriter who primarily uses Reddit for personal interests and voice of customer research. And Im not alone.

Gen Z 94

Gen Z Copywriting Real Estate Marketing 94

Martech

DECEMBER 6, 2024

Each post must be optimized for its platform, catering to LinkedIn’s professional audiences, the typical marketer who uses X and Facebook users who are marketers. This teamwork will create more engaging and impactful content. Here are some examples of the kind of social media posts I like. Processing.

Transform 130

Transform Analytics User-Generated Education 130

Hubspot Marketing

NOVEMBER 29, 2024

Create Your Go-To-Market (GTM) Strategy What is a marketer without a marketing strategy? Bringing awareness to your product through content such as social media, copywriting, and blogs. So be sure to keep on educating yourself on content and industry knowledge so you can flourish in your role.”

Product Marketing 106

Product Marketing Product Management Marketing 106

Unbounce

JANUARY 6, 2025

The marketing funnel is typically talked about in terms of top-of-funnel, middle-of-funnel, and bottom-of-funnel and includes multiple touchpoints along the way. Think email campaigns , social media interactions , sales conversations, content marketing, and more, guiding prospects over a longer period.

Price 111

Price User-Generated Copywriting Analytics 111