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The 12 Best Social Media Marketing Courses to Elevate Your Skills in 2024

Buffer Marketing

Social media marketing is more complicated than ever. You need a proper strategy , content creation skills, copywriting formulas in your back pocket, and a knack for tying it all together.  Here are the top 12 courses to improve your social media marketing skills. You can learn at your own pace.

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10+ Social Media, Marketing, and Creator Economy Conferences to Attend in 2025

Buffer Marketing

These events tick one or more of these boxes: Relevant topics: You’ll walk away with strategies that actually work and insights on trends shaping social media, marketing, and business today. You'll learn about platform algorithms and content marketing tactics directly from industry leaders.

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The Giant Compendium of Digital Marketing Checklists

Marketing Insider Group

Power Reviews reports that 87% of consumers regularly research products online before purchasing them, so mastering digital marketing is essential as you grow your business. As you focus on SEO, social media, content creation, and PPC campaigns, it’s easy to overlook critical steps.

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Social media marketing: Strategy template and tips for 2025

Hootsuite

A social media marketing strategy is a summary of everything you plan to do and hope to achieve on social media. In this post, we’ll walk you through a nine-step plan to create a winning strategy for social media marketing. Social media is always changing! Keep it concise.

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Digital marketing primer: Understanding strategies and measuring success

Search Engine Land

Today, every business invests in digital marketing. Whether small or large, businesses either have an in-house team or outsource their digital marketing efforts to a third-party agency. Digital marketing is a broad term that encompasses many services. What results can you expect from each marketing effort?

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29 Budget-Friendly Digital Marketing Tools for Small Businesses (+ Free Options)

Buffer Marketing

After 12 years of marketing for bootstrapped brands, I've learned that you don't need to spend a fortune on fancy digital marketing tools to see results. Think of this as your cheat sheet for building a powerful marketing tech stack on a budget. Predis.ai: Competitor analysis for social media Source: Predis.ai

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Tips for Spring Cleaning Your Digital Marketing Efforts

Sachs Marketing Group

As the season of renewal approaches, spring cleaning is not just for your home; it is also the perfect time to refresh your digital marketing efforts. A well-structured digital spring cleaning helps businesses optimize their online presence, improve efficiency, and align marketing strategies with evolving industry trends.