Backlinko

JUNE 25, 2024

Content marketing and organic social media remain a priority for B2B businesses. of organic online traffic clicks originate from the top five organic search results ( Gartner ) SEO is a key element in the marketing mix for B2B businesses. Social media and email remain the most effective bottom-funnel channels.

SEO 64

SEO Telemarketing Direct Mail Marketing Mix 64

CXL

MAY 27, 2022

It includes brand awareness tactics like press releases and influencer marketing , as well as more product-specific efforts, such as case studies and middle- or bottom-of-funnel walkthrough videos. The podcast is just one part of their content marketing strategy. Take this post on content creation lessons, for example.

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89

DIY Marketers

JANUARY 17, 2022

Marketing can be overwhelming if you aren’t sure what marketing channel or marketing platforms are best to help you promote your business. I’ve organized it into three marketing strategies; content marketing, direct marketing and paid advertising. Let’s get started!

Promotion 98

Promotion Marketing Marketers Advertising 98