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5 Best brands on Pinterest to learn from

Sprout Social

With more brands revisiting the platform, marketers have a chance to make the platform a worthy addition to their marketing strategies in 2024 and beyond. This article will look at five of the best brands on Pinterest, discuss successful strategies and explain how to maximize your brand’s efforts on the platform.

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How to grow your organic reach with behavioral analytics insights

Martech

Boosting conversion potential : Identify what drives user actions so you can place CTAs strategically and create smooth interactions. Use this data to strategically place CTAs and other key elements. Place the code within the <head> section of each webpage or use integration options in your CMS to simplify the process.

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The Zero-Click Internet: What It Means for Your Marketing Strategy

Duct Tape Marketing

The Zero-Click Internet: What It Means for Your Marketing Strategy written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Rand Fishkin In this episode of the Duct Tape Marketing Podcast , I interviewed Rand Fishkin, co-founder and CEO of SparkToro, an audience research software company.

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Why Your Content Marketing Strategy Isn’t Working and How to Fix It

Marketing Insider Group

If your content marketing strategy is more New Coke than the moneymaker it should be, read on. Customer data or personas that you need to replace or update: If your target customer research needs an update, it might be that your content has targeted the wrong people in the wrong place. customers lost faith in ads.

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What is a personalization engine? A complete guide

Welcome Software

Ideation Alright, now that everyone’s in the same place and knows what they’re doing, what happens next? Ensure everyone on your personalization team is working within a framework and workflow that’s best-suited for them. It’s time to create workflows that keep everything moving.

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How to produce content when you don’t have time to do it properly

Rock Content

Having worked with small businesses for over a decade, I’ve encountered visionary entrepreneurs who lack the time and resources to maximize their content marketing potential. Considering only one strategy with 10 contents per month, that’s almost three hours saved to focus on other tasks.

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How to leverage neuromarketing for SEO

Search Engine Land

These cues can be visual, auditory or emotional and can be used in various marketing strategies. These three dimensions are the foundation upon which successful marketing strategies are constructed. MAKE’ M anipulating neurological factors for marketing impact. K nitting neuro-data to enhance marketing strategies.