This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Return on Investment (ROI) Return on Investment (ROI) evaluates the profitability of your email campaigns by comparing generated revenue to incurred costs. A high ROI indicates that your email campaigns are cost-effective and profitable. Understanding device and email client usage helps tailor content for a seamless experience.
The cherry on top: LinkedIn has also partnered with NBCUniversal for premium contentplacements and enabled numerous safety measures via iSpot and Kantar. We used LinkedIn’s predictive audiences for a client targeting non-profits and saw an improvement in Cost Per Lead (CPL) of 66% and an Ideal Customer Profile (ICP) fit of 90%.
We organize all of the trending information in your field so you don't have to. Join 143,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content