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AI in B2B Marketing: 9 Ways To Work Smarter, Better, Faster, and Stronger

Hubspot Marketing

75% of marketers surveyed say AI and automation help them spend less time on manual tasks, which means more time on the creative parts of their jobs they enjoy most. Artificial intelligence (especially generative AI) is plagued with concerns about plagiarism , bias , and data security. How to Use AI in B2B Marketing 1.

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Stumped by AI in Public Relations? Here Are 6 Ways It Can Boost Your Strategy

Hubspot Marketing

Most public artificial intelligence runs off information fed from its users and the internet — and I think we all know we can’t trust everything we read online. With generative AI, you can dramatically reduce your press release and pitch writing time (and maybe even Carpal Tunnel Syndrome). It’s free and effortless for you to maintain.

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A Guide to Marketing Automation Using AI: How Artificial Intelligence Is Changing Marketing Forever

Sachs Marketing Group

Unlike basic automation, which relies on static triggers and pre-programmed rules, AI-driven marketing automation evolves through data, utilizing AI algorithms to analyze customer behavior and preferences, thereby enhancing marketing strategies and personalizing customer experiences.

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19 Best AI Platforms for Marketers and Marketing Analysts in 2023

Hubspot Marketing

If you’ve used newly accessible generative AI tools , you've likely realized how many tasks you can streamline in just seconds. But, with so many AI platforms hitting the market, the minutes you save using ChatGPT might be eaten up by hours of vetting which AI platforms and features are right for you. Learn more or sign up here.

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The Best 14 Website Plugins in 2019

Hubspot Marketing

Simply set one up, and your site can run smoother and offer features your users want. I'm going to run through a couple of fantastic plugins for different goals below, but first, let's dive into some general rules on how to find the best plugin for your site. The beauty of website plugins is in their simplicity. Image Source.

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Marketing Agency Matchmaking: What Clients Crave in Agency Partnerships

Set Up

We also see an increased need for shopper marketing rising from 5% to 15%. According to Forbes , conversational marketing and AI-driven interactions are set to redefine customer interactions, emphasizing the need for Brands to adapt to evolving consumer behaviors.

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The Ultimate List of Types of Marketing [40 and Counting]

Hubspot Marketing

Like many of the people who work in the industry, digital marketing was born in the 1990s. Back then, email was the age of most college graduates , AT&T launched the first banner ad , and the CRM industry was just starting to thrive. Affiliate Marketing. Buzz Marketing. Campus Marketing. Contextual Marketing.