CXL

JUNE 16, 2022

Recommending additional products or services can help customers solve problems while upping their investment. This will improve customer lifetime value (CLTV), making customer acquisition costs (CAC) healthier. Conversational marketing works because it personalizes the customer experience.

User-Generated 107

User-Generated Real Estate Price Retail 107

Lusha

NOVEMBER 18, 2024

It should outline: The scope of work Pricing Timeline Expected outcomes Tip: Lusha’s data can be very helpful in tailoring your proposal to the prospect’s specific needs and budget. Example: “This special pricing is only available until the end of the month. After that, the price will increase by 20%.”

CRM 40

CRM Transform Price Communications 40

Lusha

JULY 21, 2024

Typical actions include downloading case studies, requesting demos, comparing pricing, reading reviews, and engaging with your social media content. Decision: Testimonials, pricing guides, consultations, and personalized demos. Action: Onboarding materials, customer success stories, and upsell/cross-sell offers.

CRM 52

CRM Customer Acquisition User-Generated Customer Journey 52

Unbounce

JULY 14, 2023

When I was at Indochino, I think we had as many as 30 marketing software vendors, and you just get, you know, tool creep and you don’t necessarily get the synergies. So we have one on the acquisition path. And then we jump over to a new email marketing system that does all the email marketing.

Transform 52

Transform Marketing Marketers CRM 52

Unbounce

JULY 14, 2023

When I was at Indochino, I think we had as many as 30 marketing software vendors, and you just get, you know, tool creep and you don’t necessarily get the synergies. So we have one on the acquisition path. And then we jump over to a new email marketing system that does all the email marketing.

Transform 52

Transform Marketing Marketers CRM 52

CXL

JUNE 2, 2020

Differentiating with price is not sustainable. You can start with lower pricing as your competitive advantage and differentiation, but without a structural advantage, it’s not sustainable. If you make price the main reason to choose you, you’re playing a fool’s game—anyone can mark down a price.

Price 135

Price Manufacturing Email Marketing Branding 135