How to Build a B2B Marketing Funnel: Steps & Tips for 2024 (Stages, Strategies, Tactics, Content Ideas, Tools, Metrics, and Optimization Tips)
Lusha
JULY 21, 2024
Typical actions: Reading blog posts, watching videos, attending webinars, or downloading whitepapers. Here’s a breakdown of content types that work well for each stage: Awareness: Blog posts, social media posts, infographics, videos, podcasts, ebooks, and whitepapers.
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