Sprout Social

JUNE 21, 2022

It’s transforming the customer experience and pushing brands to broaden their direct marketing strategies. Taking a page from the conversational marketing playbook, direct messaging boosts a brand’s ability to connect with their audience one-on-one. It immediately generated online buzz and PR.

Direct Marketing 144

Direct Marketing Transform Direct Mail Telemarketing 144

Customers.ai

DECEMBER 12, 2023

It uses AI to analyze customer feedback and then provides insights back to the business, enabling ecommerce businesses to optimize their strategies for increased sales and customer loyalty. Yotpo does have a pretty comprehensive suite of tools beyond reviews, including loyalty programs, referrals, and social curation.

eCommerce 106

eCommerce PR User-Generated Marketing 106

Marketing Insider Group

FEBRUARY 5, 2024

Pinpoint Market Research and Anderson Jones PR) 96% of visitors who come to your website aren’t ready to buy. Marketo) 68% of B2B companies will use landing pages to nurture new sales leads for future conversion. NTT) Predicting customer needs and behavior is the primary way brands are using AI in customer experience.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122