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7 of the Most Inventive Interactive Marketing Examples We've Ever Seen

Hubspot Marketing

Conversational Marketing | HubSpot. With their immersive, 360 degree video of Glen Coe, BBC Scotland can grip viewers because they’re able to experience the landscape from an intimate point of view at every possible angle, making them feel like they’re actually there.

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10 Reasons Marketers Are Loving Virtual Events and 6 Solutions They Use

Adobe Experience Cloud Blog

Six solutions you will need to manage a growing calendar of virtual events include: A marketing automation platform. Live chat and conversation marketing. Marketing attribution tools. An interactive webinar/live event platform. Social scheduling and amplification tools. An event- and workflow-management platform.

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The Ultimate List of Types of Marketing [40 and Counting]

Hubspot Marketing

The most common components of a content marketing program are social media networks, blogs, visual content, and premium content assets, like tools, ebooks, or webinars. Contextual Marketing. Conversational Marketing.

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Demand Generation vs. Lead Generation: Integrating To Drive Growth

CXL

With a tactical understanding of two different marketing strategies: demand generation and lead generation. While your competitors pump out gated ebooks and “state of the industry” lead magnets that generate low-to-no intent MQLs, tap into existing demand to build a pipeline of high intent leads.

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Building Relationships with your Leads

Duct Tape Marketing

Did they sign up through your latest Facebook ad, download your eBook, or were they referred by an existing customer? You can tailor your emails based on the specific marketing approach each customer responded to. Segment your email list. If you’re tracking analytics , you already know where you leads are coming from.

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Building Relationships with your Leads

Duct Tape Marketing

Did they sign up through your latest Facebook ad, download your eBook, or were they referred by an existing customer? You can tailor your emails based on the specific marketing approach each customer responded to. Segment your email list. If you’re tracking analytics , you already know where you leads are coming from.

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How to Tune Up Your Email Marketing So You Can Improve Conversions and Make More Money

Duct Tape Marketing

Learn How to Get More Mileage Out of Your Car with This Ebook”. The benefit of your product should be impossible to miss, starting with the headline. Reduce Your Stress with a One Hour Massage”. Are you using the power of scarcity? This illustrates how purchases can balloon leading up to a deadline.