Conversational Marketing, Management and Online Buyers

Dump the Sales Funnel in Favor of Lifecycle Marketing

Content Marketing Institute

JANUARY 14, 2019

Ardath Albee, who has been a longtime pioneer in our industry, spoke about “ lifecycle marketing ” on the Marketo blog. She talks about shifting from “buying journey funnels” to “full-on customer lifecycle management.”. HANDPICKED RELATED CONTENT: How to Win at Content Marketing [New Playbook]. Interest and intent.

Whitepaper

Whitepaper B2C Marketers Marketing

32 Ecommerce Growth Hacking Tactics to Try Right Now

Marketing Insider Group

MARCH 28, 2024

Image Source: Visme To get started, read through these two resources: Content Marketing Strategy: A Definitive Guide How To Develop A Content Marketing Strategy (With Examples) Start by creating a content marketing strategy for the first 90 days of 2023. Then, it’s time to manage and execute your plan.

eCommerce

eCommerce Shoppers User-Generated Promotion

Marketing Pro Pulse

Dump the Sales Funnel in Favor of Lifecycle Marketing

32 Ecommerce Growth Hacking Tactics to Try Right Now

Webinars

Stay Connected