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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

According to the State of Inbound report, marketers are focusing more on videos. Nearly 48% of marketers are making YouTube video a top priority, while 46% plan to focus on Facebook video. Approximately 40% of millennials trust videos, and “half of those aged 18-34 admit that they would stop what they are doing to watch a new video.”

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The ROI of personalization: How investing in the right software today delivers big returns tomorrow

Use Insider

From personalized email campaigns to customized product recommendations, personalization has become a vital aspect of modern marketing. 70% of millennials are frustrated with brands sending irrelevant emails. Insider’s easy-to-use widget builder How Philips increased conversion rates by 40.1%