Remove Conversational Marketing Remove Manufacturing Remove Price
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AI in B2B Marketing: 9 Ways To Work Smarter, Better, Faster, and Stronger

Hubspot Marketing

Scale your conversational marketing. Unfortunately, fielding questions and conversing in real-time isn’t always scalable — especially with a small team. Conversational marketing and chatbots are some of the oldest uses of AI in B2B marketing, but that doesn’t mean they’re outdated. a button, form, etc.)

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19 Best AI Platforms for Marketers and Marketing Analysts in 2023

Hubspot Marketing

But, with so many AI platforms hitting the market, the minutes you save using ChatGPT might be eaten up by hours of vetting which AI platforms and features are right for you. With blueprints for revenue assurance, price optimization, liability assessment, and more, you’ll be able to start with a solid foundation.

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

The most successful content marketing strategies are considered to be customer recommendations and case studies. ( Pardot ). According to Econsultancy, “product reviews are 12x more trusted than product descriptions and sales copy written by manufacturers.” ( Econsultancy ). Optinmonster). Wolfgang Digital). Optinmonster).

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Differentiation Strategy (and the Sea of Sameness)

CXL

A long time ago, toothpaste manufacturers competed on only a few dimensions, like “freshens breath” and “fights cavities.” Differentiating with price is not sustainable. You can start with lower pricing as your competitive advantage and differentiation, but without a structural advantage, it’s not sustainable.

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