Marketing Insider Group

SEPTEMBER 14, 2020

According to the State of Inbound report, marketers are focusing more on videos. Nearly 48% of marketers are making YouTube video a top priority, while 46% plan to focus on Facebook video. Approximately 40% of millennials trust videos, and “half of those aged 18-34 admit that they would stop what they are doing to watch a new video.”

Digital Marketing 134

Digital Marketing Marketing Strategy B2C eCommerce 134

Digital Marketer

JUNE 7, 2023

Build Your Social Media Strategy for Ecommerce After you’ve set your goals, build a comprehensive ecommerce social media marketing strategy that helps you achieve them. Are they millennials or Gen Z? For example, Gen Zee tends to be more active on TikTok and Instagram, while millennials prefer Facebook and Twitter.

eCommerce 85

eCommerce Gen Z Millennials Social Media Marketing 85

Marketing Insider Group

FEBRUARY 5, 2024

(Pinpoint Market Research and Anderson Jones PR) 96% of visitors who come to your website aren’t ready to buy. Marketo) 68% of B2B companies will use landing pages to nurture new sales leads for future conversion. SEMrush) 22% drop out of an online shopping session because shipping is too slow. trillion by 2026.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Marketing Insider Group

MARCH 28, 2024

In the email, offer something special in return for buying again, such as free shipping, an added gift, or a discount. There is a range of conversational commerce tools to consider. Many online stores use a conversational marketing platform, like Drift, that allows buyers to chat with the business from their site.

eCommerce 121

eCommerce Shoppers User-Generated Promotion 121