Conversational Marketing, New Markets and Shoppers

Do Consumers Actually Shop Directly on Social Media Platforms [New Data]

Hubspot Marketing

MARCH 8, 2021

But, as with any new marketing trend, you might wonder, "Are consumers actually buying products while surfing social media?". As a marketer, creating an online catalog or ecommerce process -- even with the help of an intuitive social media platform -- takes time and effort. The question above is worth asking.

Gen Z

Gen Z eCommerce Shoppers Millennials

Differentiation Strategy (and the Sea of Sameness)

CXL

JUNE 2, 2020

“Blue oceans,” in contrast, are new markets—unexplored space without competition. It’s about creating a market that’s yet to be discovered by a wide audience. A blue ocean strategy is the simultaneous pursuit of differentiation and low costs to open up a new market and create new demand.

Price

Price Manufacturing Email Marketing Branding

Marketing Pro Pulse

Do Consumers Actually Shop Directly on Social Media Platforms [New Data]

Differentiation Strategy (and the Sea of Sameness)

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