Orbit Media Studios

MAY 24, 2023

Andy’s prompt: Build a persona for a Marketing Director of a $10M non-profit in the midwest US with a mission to provide better access to healthcare resources in under-served communities. The goals of this person are to create more effective fundraising campaigns through digital marketing and also to promote their events.

Non-Profit 132

Non-Profit Health Finance Social Media Marketing 132

Marketing Insider Group

JULY 14, 2020

The production of products and services that are deemed non-essential will be reduced temporarily. B2B businesses are careful not to market products that are non-essential for fear of backlash. For instance, HubSpot made their conversational marketing tool for free. Be alert for unmet needs. Be proactive.

Shipping 142

Shipping Non-Profit Logistics Health 142

Hootsuite

MAY 13, 2020

It’s a non profit that works to regenerate ocean health globally by restoring coastal ecosystems. For instance, Nordstrom was forced to address criticism after its former partner/influencer Arielle Charnas relocated from New York to the Hamptons during the coronavirus crisis, despite federal guidelines restricting non-essential travel.

Influencer Marketing 145

Influencer Marketing Market Trends Non-Profit Marketing 145

Duct Tape Marketing

SEPTEMBER 4, 2015

Note: If you’re shipping emails from Gmail or Yahoo (versus MailChimp, AWeber, etc) you may have a hard time finding report data, but you can still use the tips in this post to improve your email marketing.

Email Marketing 78

Email Marketing Non-Profit Shipping eBook 78

Marketing Insider Group

FEBRUARY 5, 2024

(HubSpot) 80% of bloggers affirm that blogging contributes to significant marketing success. Orbit Media) 90% of businesses employ content marketing tactics like blogging. DemandMetric) Companies that blog attract 55% more website visitors than non-blogging companies. Venngage) The average length of a blog post is 1,376 words.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Markinblog

JUNE 17, 2021

88% of marketers say that they use more than one martech tool on a regular basis — including single-vendor suite users. 76% of marketers who use marketing automation reportedly saw a positive ROI within a year. 77% of marketers report an increase in conversion due to automation. Marketing automation drives a 14.5%

Non-Profit 52

Non-Profit CRM Marketing Marketers 52

Lusha

JULY 10, 2023

On the other hand, a lifecycle model is based on the idea that a prospect might: Skip a stage Lose interest for a while and then return Buy a competing product but still remain aware of your brand (which you can leverage) In other words, customer lifecycle marketing is non-linear.

Customer 40

Customer Non-Profit Customer Journey Product 40