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3 marketing use cases for generative AI that aren’t copywriting

Martech

But from my experience, copywriting isn’t the most effective use of generative AI. Here are three areas where generative AI can truly add value — if your marketing team wants to make the most of AI, start here, not with copywriting. Despite what 83% of email marketers do, I don’t see copywriting at the top of the list.

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Advanced AI Copywriting: How to Train AI to Write Like a Pro

Social Media Examiner

Looking for ways to scale your copywriting without losing your personal touch? For more about Jeff, scroll […] The post Advanced AI Copywriting: How to Train AI to Write Like a Pro appeared first on Social Media Examiner. Feeling overwhelmed by the constant demand for fresh, engaging content?

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How to use generative AI in copywriting for an A/B testing program

Martech

Here’s a glimpse into how my agency uses an advanced form of ChatGPT to help us with copywriting for an email A/B test. The post How to use generative AI in copywriting for an A/B testing program appeared first on MarTech. AI fans like to rhapsodize about all the great things they can do with ChatGPT and other AI assistants.

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What is Copywriting? The Science Behind Creating High-Converting Content

Jeff Bullas

You might have heard digital marketers and entrepreneurs going on about the importance of copywriting for businesses. But if you’ve never heard the term before, you might be wondering, what the heck is copywriting anyway? Ready to dive into the world of copywriting? What is copywriting? Let’s get to it.

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How to Generate High-Converting Copy With AI Copywriting Software

Jeff Bullas

Despite what many people tell you, copywriting is more of a science than it is an art. Expert copywriters use a formula to compile a set of words in the most compelling structure possible to persuade action. Looking for top-of-the-line AI copywriting software? What is AI copywriting software?

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The Science Behind Copywriting Headline Formulas That Grab Attention

Jeff Bullas

If you’re in the world of copywriting , you know that headlines are a big deal. In this article I’ll introduce you to some copywriting headline formulas that you can use to make your headlines super compelling and get readers clicking. I’ll show you the most popular copywriting headline formulas and why they work so well.

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The Art of SEO Copywriting: The No-Fail Secret to Creating Epic SEO-Friendly Content

Jeff Bullas

Others veer towards creative, meaningful SEO copywriting based on their past experiences. The art of SEO copywriting goes much deeper than meets the eye. Let’s take a look at what makes SEO tick , why copywriting matters and how you can make the most out of this digital phenomenon.