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AI in 2024: A Digital Marketer’s Guide to Benefits and Pitfalls

Digital Marketer

From automated copywriting to rewriting a piece of content, AI writers are well-versed in this creative process. Become a Certified Community Specialist Learn how to develop meaningful relationships with your customers and automate the customer acquisition process. There’s more.

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The complete guide to chatbots for marketing

Sprout Social

Chatbots for marketing can maximize efficiency in your customer care strategy by increasing engagement and reducing friction in the customer journey, from customer acquisition to retention. Figure out what issues stop a user from converting to a customer.

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Important Marketing Terms You Should Know

Exposure Ninja

To help you out, we compiled a list of the most common marketing terms and some uncommon ones you can use to impress your colleagues. Sales-Qualified Lead (SQL) A sales-qualified lead is a potential customer the sales team has identified as someone likely to become a customer.

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