Neil Patel

DECEMBER 23, 2020

What impact does it have on digital marketing? How it Is Now: The Effects of NLP on Digital Marketing. Marketing has always been about context; getting into the heads of our audience to understand what they are (and aren’t) telling us. If you ask a voice assistant like Alexa or Siri a question, you’re using NLP.

Digital Marketing 145

Digital Marketing Marketing Marketers User-Generated 145

Exposure Ninja

JUNE 23, 2022

Digital marketing is becoming a core part of many business’ marketing strategy. If you’re starting to add more digital elements to your marketing strategy, it can feel like a lot to take in. There’s plenty of data in support of adding digital marketing to your existing strategy.

Digital Marketing 98

Digital Marketing Copywriting eBook Marketing 98

Orbit Media Studios

JANUARY 8, 2025

” Joel Klettke, Business Casual Copywriting “Try to choose testimonials that go beyond a platitude, like “They’re great!” Heres how Jay Acunzo uses logos to promote his newsletter. But content marketers often collaborate with influencers on podcasts, events and webinars. and an endorsement is born.

Copywriting 112

Copywriting Transform SEO Place 112

Orbit Media Studios

DECEMBER 17, 2024

For a [company type] in [industry] we are targeting the following verticals: [list target markets] You are an expert [B2B industry] marketer who is deeply familiar with these target markets and the buyer persona for [industry] solutions, including where they tend to congregate. I’m giving you the text from the webpage.

Thought Leadership 118

Thought Leadership Copywriting SEO Marketing 118

SMA Marketing

JANUARY 19, 2023

A lack of leads and customers will make you re-evaluate your current marketing strategy. The logical conclusion is that you need to hire a digital marketing agency if you are going to reach your target customers online. We have found a few reasons businesses need help with digital marketing and choose to hire an agency.

Digital Marketing 98

Digital Marketing Marketing Marketers SEO 98

Hubspot Marketing

NOVEMBER 29, 2024

To get an even better idea of their job duties, let’s take a look at this sample product marketing job description. Product Manager Job Description A product marketing manager will be responsible for overseeing the creation and distribution of promotional campaigns for key products.

Product Marketing 106

Product Marketing Product Management Marketing 106

Buffer Marketing

JULY 22, 2024

It’s a form of digital advertising done on social media. But it has a “sponsored,” “promoted,” “boosted,” or any similar label attached to disclose the post is an ad. This objective will dictate what types of ads you run, what copywriting you use for your ad copy, and more.

Advertisers 101

Advertisers Advertising Gen Z Social Media Marketing 101

Hootsuite

APRIL 22, 2025

Key takeaways Facebook marketing involves promoting your company on Facebook to build awareness for your products, grow an audience, and generate leads and sales. A Facebook marketing strategy can include various types of content such as organic posts, Stories and Reels, as well as paid ads. What is Facebook marketing?

Gen Z 95

Gen Z User-Generated Marketing Marketers 95

Duct Tape Marketing

JULY 25, 2014

30 Tips for Great Digital Marketing written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. It’s guest post day here at Duct Tape Marketing and today’s guest post is from Tara Banda – Enjoy! Don’t only promote blog posts once. Chances are, he found it online.

Digital Marketing 78

Digital Marketing Non-Profit Copywriting Marketing 78

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. Curious about where things are heading?

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Marketing Insider Group

JUNE 2, 2021

The course covers content creation and promotion, copywriting techniques, search engine optimization, email marketing, social media marketing, and other topics to get you up to speed on content marketing basics. Promote a Business with Content by Google. Copywriting for Beginners by Skillshare.

Content Marketing 145

Content Marketing Copywriting Marketing Marketers 145

Unbounce

JANUARY 6, 2025

Product promotion : Highlighting specific products or services. With Unbounce, you’ll have access to: 100+ templates to start from, drag-and-drop features, A/B testing tool , Popup and sticky bars functionality, AI optimization , and AI copywriting built in to help you get started quickly.

Price 111

Price User-Generated Copywriting Analytics 111

Martech

AUGUST 5, 2022

This topic doesn’t come up much in debates over whether AI-fueled copybots will replace human copywriters. Email copywriting is about persuasion, not selling. Most digital marketing teams I’ve worked with don’t have dedicated email copywriters. Why don’t brands get it?

Copywriting 131

Copywriting Shoppers Energy eCommerce 131

Hubspot Marketing

JANUARY 7, 2024

According to Merriam-Webster , marketing is "the process or technique of promoting, selling, and distributing a product or service." The day-to-day activities of a marketer depend on what they’re marketing, whom they’re targeting, and what platforms they use to promote products or services.

Copywriting 128

Copywriting CMO PR Social Media Marketing 128

SocialPilot

FEBRUARY 9, 2024

If you need a helping hand to choose the right digital marketing tools or want to know some secret hacks for a roaring brand presence, it’s best to rely on them. Janet is all about promoting thought leadership and will encourage you to take rewarding actions. Why should you follow her? Why should you follow him?

Digital Marketing 98

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 98

Neil Patel

JUNE 23, 2021

If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads?

Copywriting 136

Copywriting User-Generated Communications Advertising 136

Martech

MAY 27, 2022

Tom Snyder is an agency content marketing manager at Hot Dog Marketing in Austin, Texas. His creative roots in copywriting and his passion for analytics are good examples of the kind of all-around game marketers need to bring to the evolving digital playing field. Get the daily newsletter digital marketers rely on.

Analytics 118

Analytics Copywriting Marketing Marketers 118

Hubspot Marketing

MAY 14, 2019

Like many of the people who work in the industry, digital marketing was born in the 1990s. Needless to say, marketing has evolved at breakneck speed since then, sprouting many more types of marketing. Affiliate Marketing. Brand Marketing. Buzz Marketing. Cause Marketing. Content Marketing.

Stealth Marketing 145

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 145

Sachs Marketing Group

JUNE 27, 2023

There are many benefits of using copywriting formulas. These formulas save time, boost consistency, and are tried-and-true methods for improving engagement and conversion rates in marketing campaigns. In the dynamic realm of digital marketing , crafting compelling content is a challenging task.

Copywriting 52

Copywriting Non-Profit Energy Education 52

Litmus

DECEMBER 2, 2024

You’re ready to schedule an email, but last-minute additions and competing digital marketing priorities keep pushing the date back. Whether it’s a standard newsletter, a one-off promotional campaign, or a triggered email you send automatically, you’ll need to assess what type of content is going to perform the best.

Copywriting 64

Copywriting Email Marketing Key Performance Indicator Whitepaper 64

Martech

MAY 9, 2024

How AI will impact various marketing functions AI will impact shared services first: when AI-powered tools make it easy to create graphics and web designs, analyze data and write beautiful copy, marketers will no longer use shared services for 90-95% of their needs. Content marketing and digital marketing will be eliminated next.

PR 131

PR Transform CMO Marketing 131

Hubspot Marketing

DECEMBER 26, 2022

Hiring for skill rather than a degree is a good step forward for all, and it's wise to leverage your strengths when going after a new role or promotion. Let's walk through all you need to know about technical skills and which ones you should look to develop as a marketer. Marketing and Content Creation. Copywriting.

Copywriting 145

Copywriting Key Performance Indicator Transform Marketing 145

Rock Content

OCTOBER 16, 2020

Digital Marketing starts by attracting people. If you can’t bring the right audience to your digital channels , you won’t get results. Earlier in the article, we said that organic traffic had become the main interest of many companies that decide to invest in Digital Marketing. Content Marketing.

User-Generated 130

User-Generated Copywriting SEO eBook 130

Sachs Marketing Group

JULY 21, 2023

Creating effective B2B digital marketing strategies is crucial as it allows businesses to reach their target audience in a competitive digital landscape. A well-executed B2B digital marketing strategy can result in enhanced brand credibility, improved customer relationships, and increased ROI.

Digital Marketing 52

Digital Marketing Marketing Strategy Social Media Marketing Copywriting 52

Sprout Social

FEBRUARY 17, 2022

Businesses using email marketing: Building brand awareness. Increasing attendance rate for promoted events. Send seasonal promotions for products/services or events. Moriarty’s Gem Store: Event promotion. Zapier: Blog promotion. Copywriting Crew: Cold outreach. Simply put—because it works. in sales.

Email Marketing 144

Email Marketing Marketing Marketers Direct Mail 144

AWeber

MAY 22, 2024

Landing pages encourage visitors to take only one specific action, such as: Subscribe to your newsletter Schedule a consultation Purchase a product Signup for a service Converting visitors to subscribers, customers, or clients, through the use of a landing page, is a key element of successful digital marketing strategies.

Whitepaper 100

Whitepaper Copywriting User-Generated Promotion 100

Digital Marketer

SEPTEMBER 11, 2023

So, if you want to stand out, you need to be more than an expert in digital marketing. You need to be an expert in marketing science. If you’ve spent years promoting your agency as the go-to for all things digital marketing, this can be a hard pill to swallow. What Do We Mean by Marketing Science?

Neuromarketing 104

Neuromarketing Digital Marketing Marketing Marketers 104

Businesses Grow

MARCH 27, 2023

ChatGPT: The rise of digital marketing Automation Data and Analytics Personalization AI and Machine Learning Bard: The field of marketing is constantly evolving, and there are a number of primary impacts that are shaping the industry today. There are two types of marketing: direct marketing and brand marketing.

Gen Z 145

Gen Z Transform Millennials Marketing 145

Unbounce

APRIL 23, 2019

Lead generation is the number one challenge for marketers today. And it’s only going to get harder now that most Google search results pages have become saturated with promotional lead magnets masquerading as “great” content. Promote a Personalized Template. Look for Unique Cross-Promotion Opportunities.

Direct Mail 145

Direct Mail eBook User-Generated eCommerce 145

Backlinko

MARCH 26, 2025

Take digital marketing agency Turn Key Lead, for example. For instance, if your ad promotes “home garden design ideas,” your landing page should feature garden inspiration prominentlynot a general plant catalog or seed shop. Of course, you can’t control all the factors that determine pricing. The key takeaway?

Price 75

Price Finance Shipping Real Estate 75

Orbit Media Studios

MAY 24, 2023

For our examples here, we’ll pretend we’re a social media marketing agency focused on helping nonprofits with fundraising. Our buyer is in a marketing leadership role and has fundraising and event promotion goals. Measuring Success: Non-profits often struggle to measure the impact of their marketing efforts quantitatively.

Non-Profit 133

Non-Profit Health Finance Social Media Marketing 133

Neil Patel

APRIL 22, 2021

Most B2B digital marketers aren’t using effective CTAs to engage their ideal customers. Russ Henneberry, Director of Editorial for Digital Marketer, strategically uses the power of instant gratification to craft his call-to-action messages. Of course, no reasonable digital marketer would say “no.”

eBook 145

eBook User-Generated Copywriting Non-Profit 145

Rock Content

AUGUST 2, 2023

However, with a Washington State certification in health communication and promotion to her credit, she’s especially well-versed in all aspects of healthcare marketing. Dave C Dave C is a passionate, curious professional copywriter with thousands of well-crafted articles on various topics to his credit.

Copywriting 93

Copywriting Health Marketing Marketers 93

Rock Content

JULY 9, 2023

With much of that shopping starting online, businesses will need to be spot-on with their ad copy, making this avenue to sales a priority within their seasonal digital marketing strategy. approximately $41 billion is already being spent on digital retail media ad spend , and this amount is expected to double by 2026.

Shipping 98

Shipping Copywriting Shoppers Retail 98

Unbounce

JULY 14, 2020

Signed, a totally unbiased copywriter.) Christine Johnson, Digital Marketing Specialist, Vancouver Island University . showing a real-life recipe displayed on a mobile device is a summary of membership value alongside a short promotional video. That value is communicated through more than just copy.

eCommerce 145

eCommerce Real Estate User-Generated Education 145

Hubspot Marketing

OCTOBER 28, 2019

Read on to learn more about integrated marketing and how to create a campaign of your own. If their website promoted a different message or campaign than the one you found on their Instagram account, you’d have a hard time understanding the gist of the brand, right? Direct marketing. Email marketing. Sales promotions.

Marketing 144

Marketing Marketers Key Performance Indicator Traditional Marketing 144

Neil Patel

JANUARY 5, 2022

In addition, you may also take classes that dig into specific areas of marketing, especially related to tactics, campaigns, or modern channels. These might include retail principles, digital marketing, graphic design, copywriting and content marketing , social media, event promotions, and more.

Retail 114

Retail Marketing Marketers Communications 114