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Email Marketing Consulting

Neil Patel

Let’s take a look at some email stats while we’re at it: Nearly 99% of consumers check their emails daily. 73% of millennials prefer receiving business communication via email. Approximately 80% of business professionals believe that email marketing can be incredibly useful for increasing customer retention.

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Email Marketing Trends for 2025: Insights to Elevate Every Send

Litmus

Make it easy for subscribers to visually verify that the email in their inbox is indeed coming from your brand. Confidently navigate email privacy laws Stay up-to-date on the latest privacy regulations that will keep your email marketing compliant and safeguard your audience trust.

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Unlock Email Campaign Potential: Proven Strategies for 2025

Litmus

How do you structure an email marketing campaign? What makes an email marketing campaign successful? Before you type a single word of copy or sketch out a single email design, you need to go back to your email marketing strategy. When your goals are clear, plan out your next email marketing campaign.

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20 Technical Skills Every Marketer Needs

Hubspot Marketing

Marketing and Content Creation. Copywriting. Social media marketing. Email marketing. Copywriting. UX copywriting. Email marketing. Identifying key performance indicators. Task management. Data analysis. Campaign management. Content management systems (CMS).

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4 steps you must have in your email brief for campaign success [Free Template]

Litmus

Your initial plan for an email isn’t very well thought out. Your initial plan for an email is solid, but that plan slowly changes as the in-progress email is passed from copywriter to designer to developer. Having an email brief for every email you create is a powerful solution to these problems.

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How to email during a disaster or pandemic — without alienating your customers

AWeber

If you’re the person who manages your company’s email marketing, adding your name could add a personal touch and help recipients feel connected to you. You’d be surprised how many businesses forget to look at these emails and end up having to send an apology email later. The biggest indicator will be your opt-out rate.

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Why You Should Be Creating Email Briefs and What to Include in Them

Litmus

Perhaps your initial plan for an email is solid, but that plan slowly changes as the in-progress email is passed from copywriter to designer to developer. One powerful solution to all of those problems is to create an email brief for every email you create. 2018 State of Email Workflows.