Hubspot Marketing

JANUARY 4, 2024

Jake Victor , a copywriter and growth strategist, echoes my thoughts by explaining how persona-focused marketing makes people feel "this is for me." This sales rep works in a global market, and their profile describes what they expect from a tool like Loom to win at their job.

Analytics 126

Analytics Copywriting Communications Market Research 126

Pam Didner

APRIL 16, 2021

We tend to outsource that to IT, marketing ops, or agencies. Well, if you want to be efficient and understand digital marketing, you need to go beyond just creative, email, campaigns and copywriting. Understand your processes! Knowing how things work is going to be your asset if you want to continue to move up. In summary….

Marketing 96

Marketing Marketers Communications Manufacturing 96

Pam Didner

OCTOBER 22, 2022

I’ve discovered that a persona is also essential for content planning, especially global content planning. Marketers, copywriters, designers, and even media planners need to have a solid handle on the purpose of what they’re building and, thus, must possess a strong understanding of the target customers it will attract and serve.

Gen Z 50

Gen Z Copywriting Manufacturing Communications 50

Bannerflow

JULY 16, 2019

It’s also a leader for in-house marketing. Interview with Elin Svahn, Global Marketing Manager and Head of Brand Studio at Klarna. Since Elin Svahn started working at Klarna, she has overseen a rapid shift in how their internal marketing works. Every marketing domain at Klarna has its own ‘marketing compass’.

Transform 45

Transform Global Marketing Copywriting PR 45

Marketing Insider Group

FEBRUARY 5, 2024

(Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. Insider Intelligence) 61% of marketers consider AI a crucial component of their data strategy. market share.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Use Insider

OCTOBER 11, 2024

Moreover, its global footprint allows us to have a consistent experience globally. Director – Global Marketing Office at Samsung You want to increase productivity and efficiency Technology is essential for delivering outstanding customer experiences. We were impressed with Insider’s commitment to innovation.

CRM 52

CRM Marketing Marketers Customer Journey 52

Duct Tape Marketing

APRIL 2, 2025

The Future of Marketing Is More Human Than Ever written by Jarret Redding read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Carlos Gil In this episode of the Duct Tape Marketing Podcast, I interviewed Carlos Gil, global marketing leader, bestselling author of The End of Marketing , and Brand Evangelist at GetResponse.

Marketing 75

Marketing Marketers Branding Communications 75