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Content Repurposing: Transforming Old Content into New Opportunities

Rock Content

Decide upfront what your key performance indicators (KPIs) are going to be by considering factors like content type, target platform, and current marketing goals. Assemble a dream team of seasoned content experts, copywriters, and content creators to help you when you sign up for a free 14-day WriterAccess trial today.

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How to Create a Digital Content Strategy

Rock Content

Your strategy should also include KPIs (Key Performance Indicators) that will indicate whether or not your brand has reached its goals in a specific time frame. From copywriters and editors to SEO specialists and graphic designers, several people will likely handle your content before going live.

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20 Technical Skills Every Marketer Needs

Hubspot Marketing

This is largely due to the digital transformation and massive increase in data, which requires people who can use technology to interpret data and take action to drive a company forward. Copywriting. Copywriting. UX copywriting. Identifying key performance indicators. Task management. Data analysis.

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Are AI Apps Like ChatGPT Coming For Your B2B Marketing Job?

Pam Didner

However, there’s been a lot of talk about whether or not tools like these pose a threat to a variety of different jobs, such as the livelihoods of programmers, copywriters, or even customer support associates. GPT stands for Generative Pre-trained Transformer. Copywriters need to watch out, but…. How cool/scary is that?!).

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Bring it in: How to build an all-star social media team

Sprout Social

The content creator is a strong copywriter with a creative mind. In smaller companies, this role might be a multimedia content specialist who can do some design, photography, video and copywriting work for social themselves. They also analyze statistics and paid data and transform insights into action that will accelerate performance.

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Content Personalization: learn all the secrets to create tailored experiences for your audience

Rock Content

It adds the current digital transformation context, marking the technical and cultural transition from traditional to digital processes. The arrival of online advertising tools, in particular Google AdWords (Google Ads, nowadays) and Google AdSense, transformed the browsing experience. In his publication on Marketing 3.0,

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How to Create a Marketing Playbook for Consistent Campaigns

CXL

This tells us its social media team, blog content writers, website copywriters, and everyone else, are aligned on their task execution. When teams know what to track and how metrics relate to the overall objective, they can transform data into actionable insights to improve the play. Marketing strategy.

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