Martech

JULY 19, 2024

Marketing relies on highly skilled people in areas like copywriting, design and media management to create winning campaigns that drive business outcomes. Workflows are set up to hand off from one specialty to another, with the assumption that each specialty has unique skills that they apply to the marketing work.

Traditional Marketing 125

Traditional Marketing Manufacturing Transform Automobile 125

Martech

DECEMBER 20, 2023

There are a lot of marketing podcasts out there, so how do you know which ones to listen to? Here are 10 — listed in alphabetical order — that cover everything from content from AI to marketing ethics and more. These are some of the questions that Mikhail Myzgin explores in his podcast, “Ethics in Marketing.”

Marketing Ethics 117

Marketing Ethics Copywriting Transform CMO 117

Customers.ai

OCTOBER 1, 2024

It means creating a narrative that resonates with your audience, makes them feel good, and transforms one-time buyers into lifelong fans. Balancing Marketing with Privacy As technology gives us more ways to reach customers, it also raises important questions about privacy and ethics.

Marketers 52

Marketers Marketing Advertising Advertisers 52