Rock Content

MARCH 22, 2023

Both Google and OpenAI – the company behind the famous ChatGPT – released new AI updates to their products earlier this month, with Google announcing a set of generative AI in its various tools such as Gmail and Google Docs and OpenAI releasing its long-awaited GPT-4. How can these new technologies help you?

Transform 98

Transform User-Generated Copywriting New Technology 98

Content Marketing Institute

OCTOBER 12, 2017

As a marketing leader, you’re faced with a crushing number of marketing technologies to consider: almost 5,000 of them, falling into some 75 categories. When it’s time to consider new technology, how on earth do you know what all to consider? In many cases, the changes companies need to make don’t even require new technology.

New Markets 110

New Markets New Technology Marketers Marketing 110

Rock Content

DECEMBER 11, 2020

So, they cover writer’s block, copywriting, persuasive writing, grammar recommendations, and more. Its focus is to help business leaders and marketers learn: how they can understand search engines’ algorithms; how they can discover new tactics; and how to use new technology such as machine learning for SEO.

Content Marketing 124

Content Marketing Transform Marketers Marketing 124

Search Engine Land

MAY 10, 2023

As with all new technologies, the AI chatbot has pros and cons. Having it act as an Amazon marketer, market researcher, copywriter, etc., At its core, ChatGPT is still a machine that lacks insight and is incapable of nuance, thought and emotion. Limitations aside, ChatGPT can be a helpful marketing tool for Amazon sellers.

Copywriting 110

Copywriting Marketers Marketing eCommerce 110

Martech

MAY 20, 2024

In that sense, they are not focused only on branding or digital marketing; instead, they are versatile and agile enough to adjust to the new conditions created by the tools that new technology has to offer. Learn when being position-less is best for the organization and when it isn’t.

Copywriting 104

Copywriting Analytics User-Generated Retail 104

Pam Didner

JANUARY 18, 2023

However, there’s been a lot of talk about whether or not tools like these pose a threat to a variety of different jobs, such as the livelihoods of programmers, copywriters, or even customer support associates. These fears are nothing new, but is it true that AI will end up taking over human jobs? Copywriters need to watch out, but….

Copywriting 80

Copywriting Key Performance Indicator Transform User-Generated 80

Martech

APRIL 28, 2023

It’s also common for marketers to outsource content production to agencies, freelancers or copywriting platforms like Compose.ly. Making the most of generative AI in your B2B marketing efforts As the digital marketing landscape changes, B2B marketers must use cutting-edge technologies to stay ahead of the curve.

Whitepaper 129

Whitepaper Transform User-Generated Marketers 129

Litmus

JUNE 14, 2024

But we also know that there’s a lot of new technology out there that helps make one of the most fun parts of the email workflow—design—go more smoothly. Coordinating copywriters, designers, developers, and reviewers for email campaigns is one of the biggest challenges email marketers face.

Millennials 97

Millennials Copywriting Email Marketing New Technology 97

Businesses Grow

DECEMBER 8, 2022

I experiment with every new technology so I can be a better consultant, teacher, and author. ChatGPT can do much more than just blogging and copywriting. The ChatGPT struggle. I am a person who explores the edges. It will change everything in social media and content creation.

Transform 145

Transform Copywriting Marketers Marketing 145

Marketing Insider Group

JUNE 23, 2020

When you approach copywriting, website design, and conversion optimization from a mobile-first perspective, the desktop version of your website will naturally improve too. If you haven’t already, now is the time to start focusing on responsive, mobile-first designs that scale appropriately for each device they’re viewed on.

Copywriting 111

Copywriting eBook SEO New Technology 111

Buffer Marketing

JUNE 29, 2023

Maximize the benefits of AI by using it with a clear vision and intention Stew acknowledges the hesitation towards AI , explaining that, like any new technology, AI integration is still in its nascent stage. Understanding the basics of copywriting forms the second pillar.

User-Generated 127

User-Generated Copywriting Energy Communications 127

Search Engine Land

MAY 20, 2024

In that sense, they are not focused only on branding or digital marketing; instead, they are versatile and agile enough to adjust to the new conditions created by the tools that new technology has to offer. Learn when being position-less is best for the organization and when it isn’t.

Copywriting 79

Copywriting Analytics User-Generated Retail 79

Adobe Experience Cloud Blog

OCTOBER 20, 2017

John Boitnott , a journalist, and digital consultant encourages marketers to then push into forecasting: Digital marketing strategies require forecasting so you can see what’s coming, whether it’s a new technology, product, or demographic that might be complementary to your company in the future. Oli Gardner.

Digital Marketing 134

Digital Marketing Marketing Strategy Marketers Marketing 134

Marketing Insider Group

JANUARY 6, 2020

Attending a marketing conference is a great opportunity to learn about up-and-coming trends and new technology in the industry, network with peers, brands, and vendors, and just stir up a bit of new inspiration and enthusiasm for your work. SiriusDecisions Summit. May 3 -6, Austin, TX. June 22 – 26, London UK.

Marketers 20

Marketers Marketing eCommerce Social Media Marketing 20

Orbit Media Studios

SEPTEMBER 3, 2024

Your site should reflect that, and be redesigned with new search engine optimization (SEO) and conversion opportunities in mind. Your business and industry can be shaped by many factors– new technology, changing best practices, current events, market trends, etc. Has my industry evolved?

CMO 114

CMO SEO Copywriting New Technology 114

Hubspot Marketing

MAY 16, 2023

New technology opens the door to new and unknown threats from bad actors. Price: Free Best for: Marketers and copywriters What we love: Content assistant can help you optimize your text for SEO. Results should be reviewed to see whether the information is accurate and what source was used to create the content.

Price 125

Price User-Generated CRM Copywriting 125

Marketing Insider Group

JULY 1, 2020

How can investing in new technology empower your content marketing strategy even more? They have to be better at content creation than your copywriters, illustrators, and video producers in order to know how to improve what your creators are making. New technology. What content marketing tools are you using now?

Marketing Strategy 145

Marketing Strategy Content Marketing Whitepaper Thought Leadership 145

Pam Didner

APRIL 16, 2021

Education and show-and-tell of new technology and products (e.g. Well, if you want to be efficient and understand digital marketing, you need to go beyond just creative, email, campaigns and copywriting. Protocol and process changes to keep customer safe. Covid Vaccine?). Understand your processes! In summary….

Marketers 96

Marketers Marketing Communications Manufacturing 96

Pam Didner

SEPTEMBER 16, 2020

In the tech industry partner marketing is a key channel for driving demand for new technologies. In many cases, it can be complicated in terms of jointly determining the creative decisions, copywriting that benefits both brands, and even logo arrangements.

CRM 103

CRM Event Marketing Marketers Marketing 103

Rock Content

AUGUST 25, 2020

These unique pages are highly optimized and filled with copywriting techniques. As we highlighted throughout this article, consumer behavior is always changing and requiring companies to adapt to new technologies and new forms of consumption. Landing pages. Landing pages are almost an icon of Digital Marketing.

Transform 95

Transform Whitepaper User-Generated Law 95

DirectMail2.0

JUNE 18, 2024

and now 0:13 who’s mailing want uh jointly our sole purpose is to make Direct Mail the most effective form of marketing by 0:19 integrating it with cutting edge technology and I am joined here today with our fearless leader Brad Kugler he 0:25 is our co-founder and CEO of direct mail 2.0 billion industry 1:40 with 10.9

Direct Mail 101

Direct Mail Marketers Marketing Copywriting 101

Unbounce

MARCH 30, 2023

For example, we’ve got an AI copywriting tool to help users write engaging content for landing pages, emails, and ads. Plan how you’ll implement new tech Implementing any new technology into a team’s marketing processes can take lotsa time and effort. Spin up some content, keep what you like, and bin the rest.

Digital Marketing 81

Digital Marketing Marketers Marketing Price 81

Unbounce

JUNE 6, 2023

Um, speaking on behalf of someone who runs a, a bit of an in-house creative agency here at Unbounce, always looking for opportunities to adopt some of these new technologies and tools to augment our processes, get better results at the end of it as well. And I think AI-based tools are no different to that. Within seconds.

Marketers 126

Marketers Marketing Entertainment Transform 126

Lusha

OCTOBER 30, 2023

One of the tricks for optimizing your email pitch is to use a copywriting formula like AIDA (Attention, Interest, Desire, Action); PAS (Problem, Agitate, Solution); or the 4 Cs (Clear, Concise, Compelling, Credible). Call-to-action (CTA) The goal of the email is to encourage the prospect to click-through via the CTA.

Copywriting 52

Copywriting New Technology Analytics Communications 52

Lusha

OCTOBER 30, 2023

One of the tricks for optimizing your email pitch is to use a copywriting formula like AIDA (Attention, Interest, Desire, Action); PAS (Problem, Agitate, Solution); or the 4 Cs (Clear, Concise, Compelling, Credible). Call-to-action (CTA) The goal of the email is to encourage the prospect to click-through via the CTA.

Copywriting 52

Copywriting New Technology Analytics Communications 52

Emanuel P SEO Blog

JANUARY 29, 2024

Explore the topic with me in this episode [link] “The future of SEO and digital marketing is uncertain, but adapting to new technologies and tools fast gives you an edge.” I know digital marketing is a quickly changing world; we need to adapt, we need to use new technologies, and we need to adapt with AI.

Digital Marketing 52

Digital Marketing PR User-Generated Marketers 52

Unbounce

JULY 12, 2023

She mentioned she’s creating a landing page , and she used a combination of Smart Copy and Chat GPT to create placeholder copy for the meantime until the Copywriter is available to get in there and write the actual final copy. I was chatting with one of our designers the other day. There’s so many agencies out there.

User-Generated 96

User-Generated Whitepaper B2C Product 96

Unbounce

JUNE 5, 2023

AI copywriting. How to embrace this new technology in your marketing In addition to exploring the many benefits and challenges of AI in marketing, Unprompted will also offer a supportive community of fellow marketers who are facing the AI revolution head-on. I’m getting sick of these things.” Hey, we hear ya. AI social media.

Transform 114

Transform Marketers Marketing Copywriting 114

Duct Tape Marketing

MARCH 13, 2024

There's new platforms, new technologies, how do you help? And then we hear about, oh, you can go hire a cheap $3 an hour copywriter and just expect to be able to write copy and it can work. John (03:05): I guess this is the point where I should say that marketing is everything. That's how I view it. And so we don't know.

Copywriting 93

Copywriting Place Management Communications 93

Duct Tape Marketing

AUGUST 31, 2017

The New Copywriter: Meeting Modern Content Writing Demands written by Guest Post read more at Duct Tape Marketing. 1 Because of the collective push for well-curated and highly targeted content in both B2B and B2C markets, skillful young writers have ample opportunity to break into the workforce through the art of copywriting.

Copywriting 67

Copywriting Millennials Inbound Marketing B2C 67

Chief Martec

FEBRUARY 14, 2023

My parents had run a small ad agency, with my dad as an exacting copywriter. A copywriter weaves words, but a coder can weave worlds. I wrote in 2018 that seeing through this pattern gives you opportunities to “beat the market” in how and when you leverage new technology. Of course, this was total baloney.

Law 96

Law Copywriting Shipping Management 96

Backlinko

OCTOBER 11, 2024

And it used an effective copywriting trick: talking about the benefits the recipient will get from the relationship. Close on its heels is Google Gemini, released in December 2023. Like ChatGPT, Google Gemini is an AI-powered Chatbot. ChatGPT’s email message focused on the value the recipient would enjoy by linking to our article.

Finance 104

Finance SEO Transform Copywriting 104

Orbit Media Studios

JUNE 15, 2022

Search engine algorithms change, user expectations change, new competitors pop up, existing competitors make updates, and new technologies are released. Copywriting. The internet and internet users are constantly evolving. Your website also needs to constantly evolve and adapt to maintain its relevance and performance.

SEO 132

SEO Analytics Whitepaper Copywriting 132