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What is Copywriting? The Science Behind Creating High-Converting Content

Jeff Bullas

You might have heard digital marketers and entrepreneurs going on about the importance of copywriting for businesses. But if you’ve never heard the term before, you might be wondering, what the heck is copywriting anyway? Ready to dive into the world of copywriting? What is copywriting? Let’s get to it.

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14 Copywriting Examples From Businesses With Incredible Copywriters

Hubspot Marketing

Copywriters. So when we come across companies that are doing it successfully, we think their copywriters deserve a pat on the back (and a raise?). Take a look at some of the companies we think have stellar copywriting , and if you're looking, maybe get some inspiration for your own brand, too. Copywriting Examples.

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10 Copywriting Formulas to Convert Skimmers to Buyers

Buffer Marketing

There’s a lot of talk about “excellent copywriting” on the internet. And it’s versatile, too: Copywriting techniques can be used for multiple formats — from e-commerce websites, landing pages, sales, pages to product descriptions and content marketing. Why do you need copywriting formulas?

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Get Paid to Write Articles: 21 Amazing Sites That Will Pay You $100+ Per Article [2023 Update]

Jeff Bullas

Whether you’re a writer looking for established outlets to spread your word or you’re a guest blogger looking to promote your brand and get traffic , you can get paid to write articles. The best writers on Fiverr easily make more than $100 per article, so if that’s what you’re after, it’s a great place to start.

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Social Media Copywriting: How to Compose Text for 5 Different Channels

Hubspot Marketing

Plus, less text allows greater focus to be placed on any visual content that accompanies it. Facebook is a particularly good vehicle for promoting your external content -- things like blog posts, reports, or videos. That makes LinkedIn a good place to re-post and link back to your blog content. Source: Buffer. May 9, 2017.

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3 Copywriting Tips To Optimize Your Sales Funnel

Digital Marketer

It’s about locating bottlenecks in your funnel, testing your copywriting, and understanding conversion optimization. This journey takes them from being a reader or follower to becoming a paying, happy customer, and eventually someone who promotes your product for you. Look for the places your audience hangs out. Nicola Moors ?.

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14 Ways to Get Free Advertising for Your Business

Hubspot Marketing

Promote Your Website on Your Email Signature. Ranking high in local search shows you’re a legitimate and relevant company: you wouldn’t rank #1 in Google for “pizza places near me” if you’d closed down six months ago. Yext scans the web to find every place your business is listed, so you can tweak your listings to guarantee accuracy.