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What is Copywriting? The Science Behind Creating High-Converting Content

Jeff Bullas

You might have heard digital marketers and entrepreneurs going on about the importance of copywriting for businesses. But if you’ve never heard the term before, you might be wondering, what the heck is copywriting anyway? Ready to dive into the world of copywriting? What is copywriting? Let’s get to it.

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14 Copywriting Examples From Businesses With Incredible Copywriters

Hubspot Marketing

Copywriters. So when we come across companies that are doing it successfully, we think their copywriters deserve a pat on the back (and a raise?). Take a look at some of the companies we think have stellar copywriting , and if you're looking, maybe get some inspiration for your own brand, too. Copywriting Examples.

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How to get your email marketing ready for iOS 18

Martech

You should already have the processes in place to manage unsubscribe requests initiated through automatic replies. The new Apple Mail tabs are expected to be: primary, transactions, updates and promotions. This suggests that users navigating to specific tabs, such as Promotions, are more motivated to engage and make purchases.

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Who Uses Reddit Anyway? A Deep Dive Into Reddit Users and What They Think of Marketing

Hubspot Marketing

Since 2005, Reddit has been the place for honest, no-holds-barred recommendations whether brands like it or not. More importantly, the best reviews are organic and not overly promotional. That means that in that space, you cant self-promote. Obvious or over-the-top self-promotion. Build trust by adding value.

Gen Z 102
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Who Uses Reddit Anyway? A Deep Dive Into Reddit Users and What They Think of Marketing

Hubspot Marketing

Since 2005, Reddit has been the place for honest, no-holds-barred recommendations whether brands like it or not. More importantly, the best reviews are organic and not overly promotional. That means that in that space, you cant self-promote. Obvious or over-the-top self-promotion. Build trust by adding value.

Gen Z 99
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Mastering LinkedIn content marketing: Strategies and examples

Sprout Social

Because there’s no better place on social media to position yourself as a leader in your industry. You also dont have to look hard to find brands networking and promoting their presence at events on the platform. Define your goals and objectives So, why are you planning to post on LinkedIn in the first place?

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25 Copywriting Portfolio Examples That Will Secure Your Next Gig

Hubspot Marketing

If you're reading this blog, you've likely decided to start or revamp your copywriting portfolio. Fortunately, I've put together a collection of copywriting portfolio examples that are sure to inspire you and guide you in the right direction. How to Create a Copywriting Portfolio. Copywriting Portfolio Examples.